Works about CONSUMER behavior research

Results: 3021

The effect of mental accounting in the luxury market: prepared and unprepared consumers.

Published in:

Frontiers in Psychology, 2025, p. 1, doi. 10.3389/fpsyg.2025.1554350

By:

Son, Dong Hyun;
Ko, Dongwoo;
Lee, Ji-yeon

Publication type:

Article

Why Do Consumers Abandon the E-Carts?

Published in:

Journal of Theoretical & Applied Electronic Commerce Research, 2025, v. 20, n. 2, p. 57, doi. 10.3390/jtaer20020057

By:

Irawan, Towaf Totok;
Hariani, Swarmilah;
Hwee, Teng Sauh;
Malik, Hafiz Abdul Samee;
Abdullah, Nik Ab Halim Nik;
Fakhrorazi, A.

Publication type:

Article

Promoting communication, participation, and learning with regard to organic food products: a communication theoretical approach.

Published in:

Ecology & Society, 2015, v. 20, n. 1, p. 352, doi. 10.5751/ES-07139-200103

By:

Kastberg, Peter

Publication type:

Article

When Consistency Matters: The Effect of Valence Consistency on Review Helpfulness.

Published in:

Journal of Computer-Mediated Communication, 2015, v. 20, n. 2, p. 136, doi. 10.1111/jcc4.12106

By:

Quaschning, Simon;
Pandelaere, Mario;
Vermeir, Iris

Publication type:

Article

Prices as Quality Signals: Evidence from the Wine Market.

Published in:

Journal of Agricultural & Food Industrial Organization, 2010, v. 8, n. 1, p. 1, doi. 10.2202/1542-0485.1283

By:

Schnabel, Hubert;
Storchmann, Karl

Publication type:

Article

Approach or avoid? The effect of regulatory focus on consumer behavioural responses to personal selling attempts.

Published in:

Journal of Personal Selling & Sales Management, 2014, v. 34, n. 4, p. 260, doi. 10.1080/08853134.2014.929503

By:

Xie, Guang-Xin;
Kahle, Lynn R.

Publication type:

Article

The Effects of Perceived Customer Dependence on Salesperson Influence Strategies.

Published in:

Journal of Personal Selling & Sales Management, 2010, v. 30, n. 4, p. 327, doi. 10.2753/PSS0885-3134300403

By:

Chakrabarty, Subhra;
Brown, Gene;
Widing, Robert E.

Publication type:

Article

THE ROLE OF CONSUMER VALUES AND SOCIO-DEMOGRAPHICS IN GREEN PRODUCT SATISFACTION: THE CASE OF HYBRID CARS.

Published in:

Psychological Reports, 2015, v. 117, n. 2, p. 406, doi. 10.2466/01.PR0.117c19z1

By:

WON-MOO HUR;
JEONG WOO;
YEONSHIN KIM

Publication type:

Article

CONSUMERS' INTENTION TO ATTEND SOCCER EVENTS: APPLICATION AND EXTENSION OF THE THEORY OF PLANNED BEHAVIOR.

Published in:

Psychological Reports, 2015, v. 117, n. 1, p. 89, doi. 10.2466/01.05.PR0.117c13z7

By:

EDDOSARY, MELFY;
YONG JAE KO;
SAGAS, MICHAEL;
HEE YOUN KIM

Publication type:

Article

Embracing Hedonism While Being Young: The Effects of Compulsive Buying, Compulsive Hoarding, and Spendthriftness.

Published in:

Psychology & Marketing, 2025, v. 42, n. 7, p. 1892, doi. 10.1002/mar.22210

By:

Tarka, Piotr;
Harnish, Richard J.;
Babaev, Jasurbek

Publication type:

Article

How Invoking Science in the Production Process of Geographical Indication Products Impacts Consumer's Perceived Authenticity and Product Valuation.

Published in:

Psychology & Marketing, 2025, v. 42, n. 7, p. 1848, doi. 10.1002/mar.22209

By:

Li, Hui;
Li, Ruiqing;
Yang, Zhilin;
Jin, Liyin

Publication type:

Article

The Effect of Messages Emphasizing Fantasies and Expectations on Brand Evaluations and Behavioral Intentions.

Published in:

Psychology & Marketing, 2025, v. 42, n. 7, p. 1865, doi. 10.1002/mar.22208

By:

Koukova, Nevena T.

Publication type:

Article

An integrative review of the decoy effect on choice behavior.

Published in:

Psychology & Marketing, 2024, v. 41, n. 11, p. 2657, doi. 10.1002/mar.22076

By:

Padamwar, Pravesh K.;
Dawra, Jagrook

Publication type:

Article

Consuming for the authentic‐self: How exposure to death‐related information facilitates voluntary simplicity?

Published in:

Psychology & Marketing, 2024, v. 41, n. 2, p. 364, doi. 10.1002/mar.21939

By:

Liu, Hongyan;
Chen, Yanxia;
Liu, Wumei

Publication type:

Article

When "good enough" is not good enough: How maximizing benefits financial well‐being.

Published in:

Psychology & Marketing, 2024, v. 41, n. 2, p. 308, doi. 10.1002/mar.21936

By:

Silber, Dietrich;
Hoffmann, Arvid O. I.;
Belli, Alex

Publication type:

Article

Beyond humans: Consumer reluctance to adopt zoonotic artificial intelligence.

Published in:

Psychology & Marketing, 2024, v. 41, n. 2, p. 292, doi. 10.1002/mar.21934

By:

Poirier, Sara‐Maude;
Huang, Bo;
Suri, Anshu;
Sénécal, Sylvain

Publication type:

Article

Business cycle effects on consumer behavior: A conceptual framework and research agenda.

Published in:

Psychology & Marketing, 2024, v. 41, n. 2, p. 379, doi. 10.1002/mar.21924

By:

Hampson, Daniel P.;
Xie, Yi;
Li, Weiyi;
Kou, Sining;
Wang, Yonggui

Publication type:

Article

Seeking variety on the move: The effect of residential mobility on variety seeking.

Published in:

Psychology & Marketing, 2024, v. 41, n. 2, p. 227, doi. 10.1002/mar.21923

By:

Cheng, Jingran;
Chi, Yunjia;
Bao, Yuze

Publication type:

Article

A meta‐analysis on peer‐to‐peer accommodation adoption.

Published in:

Psychology & Marketing, 2023, v. 40, n. 12, p. 2504, doi. 10.1002/mar.21916

By:

Ashaduzzaman, Md;
Weaven, Scott;
Ross, Mitchell;
Jebarajakirthy, Charles;
Surachartkumtonkun, Jiraporn;
Maseeh, Haroon Iqbal

Publication type:

Article

Walls have ears: Word‐of‐mouth diffusions in targeted promotions decrease targeted customer retention.

Published in:

Psychology & Marketing, 2023, v. 40, n. 12, p. 2711, doi. 10.1002/mar.21915

By:

Chang, Yaping;
Li, Xinlan;
Wang, Xingyu

Publication type:

Article

Improving the effectiveness of personalized recommendations through attributional cues.

Published in:

Psychology & Marketing, 2023, v. 40, n. 12, p. 2559, doi. 10.1002/mar.21914

By:

Weidig, Jakob;
Kuehnl, Christina

Publication type:

Article

I want to remember: Preference for visual intensity in sentimental purchases.

Published in:

Psychology & Marketing, 2023, v. 40, n. 7, p. 1361, doi. 10.1002/mar.21819

By:

Huang, Jiexian;
Xu, Fei;
Jiang, Yuwei

Publication type:

Article

Effect of perceived economic mobility and income on charitable behavior.

Published in:

Psychology & Marketing, 2023, v. 40, n. 7, p. 1316, doi. 10.1002/mar.21820

By:

Zhao, Yujie;
Sui, Jiarui;
Zhou, Xinyue

Publication type:

Article

A bibliometric analysis on gift giving.

Published in:

Psychology & Marketing, 2023, v. 40, n. 4, p. 629, doi. 10.1002/mar.21785

By:

Gupta, Mansi;
Parvathy;
Givi, Julian;
Dey, Moumita;
Kent Baker, H.;
Das, Gopal

Publication type:

Article

How celebrity status and gaze direction in ads drive visual attention to shape consumer decisions.

Published in:

Psychology & Marketing, 2023, v. 40, n. 4, p. 723, doi. 10.1002/mar.21772

By:

D'Ambrogio, Simone;
Werksman, Noah;
Platt, Michael L.;
Johnson, Elizabeth N.

Publication type:

Article

To touch or not to touch: Examining the role of choice set size.

Published in:

Psychology & Marketing, 2023, v. 40, n. 3, p. 567, doi. 10.1002/mar.21754

By:

Liu, Steven;
Kaikati, Andrew M.;
Arnold, Mark J.

Publication type:

Article

Perceived unfairness increases desire for unique products: The role of need for social status.

Published in:

Psychology & Marketing, 2023, v. 40, n. 3, p. 469, doi. 10.1002/mar.21751

By:

Cai, Yuanyuan;
Wang, Xuehua

Publication type:

Article

The impact of childhood environments on the sunk‐cost fallacy.

Published in:

Psychology & Marketing, 2023, v. 40, n. 3, p. 531, doi. 10.1002/mar.21750

By:

Jhang, Jihoon;
Lee, Daniel Chaein;
Park, Jooyoung;
Lee, Jaehoon;
Kim, Jungkeun

Publication type:

Article

You ought to know: Why consumers think companies can foresee bad (but not good) side effects.

Published in:

Psychology & Marketing, 2023, v. 40, n. 3, p. 610, doi. 10.1002/mar.21747

By:

Reich, Brandon J.;
Laurent, Sean M.

Publication type:

Article

Avoiding through glossiness and approaching through matte: The effect of visual finish on perceived product effectiveness.

Published in:

Psychology & Marketing, 2023, v. 40, n. 2, p. 262, doi. 10.1002/mar.21764

By:

Huang, Yunhui;
Song, Wenjing;
Yang, Lu

Publication type:

Article

Enjoyment or autonomy? The interactive effect of brand ritual and brand personality on consumer purchase.

Published in:

Psychology & Marketing, 2023, v. 40, n. 1, p. 89, doi. 10.1002/mar.21731

By:

Ran, Yaxuan;
Wan, Echo Wen

Publication type:

Article

How companies use typeface design to engage consumers in charitable activities.

Published in:

Psychology & Marketing, 2023, v. 40, n. 1, p. 107, doi. 10.1002/mar.21732

By:

Chu, Xing‐Yu;
Tok, Dickson;
Zhou, Xiaoyu;
Chen, Xi

Publication type:

Article

Consumers' identity signaling towards social groups: The effects of dissociative desire on brand prominence preferences.

Published in:

Psychology & Marketing, 2022, v. 39, n. 10, p. 1964, doi. 10.1002/mar.21711

By:

Raimondo, Maria Antonietta;
Cardamone, Ernesto;
Miceli, Gaetano "Nino";
Bagozzi, Richard P.

Publication type:

Article

When sustainability backfires: A review on the unintended negative side‐effects of product and service sustainability on consumer behavior.

Published in:

Psychology & Marketing, 2022, v. 39, n. 10, p. 1933, doi. 10.1002/mar.21709

By:

Acuti, Diletta;
Pizzetti, Marta;
Dolnicar, Sara

Publication type:

Article

Online group buying behavior: A study of experiential versus material purchases.

Published in:

Psychology & Marketing, 2022, v. 39, n. 10, p. 1946, doi. 10.1002/mar.21710

By:

Agarwal, James;
Das, Gopal;
Spence, Mark T.

Publication type:

Article

Experiences and happiness: The role of gender.

Published in:

Psychology & Marketing, 2022, v. 39, n. 8, p. 1646, doi. 10.1002/mar.21677

By:

Brakus, J. Joško;
Chen, Weifeng;
Schmitt, Bernd;
Zarantonello, Lia

Publication type:

Article

How a blurry background in product presentation influences product size perception.

Published in:

Psychology & Marketing, 2022, v. 39, n. 8, p. 1633, doi. 10.1002/mar.21676

By:

Meng, Lu;
Kou, Sining;
Duan, Shen;
Jiang, Yushi;
Lü, Kevin

Publication type:

Article

Impact of social norms and joint influences of social connection and self‐sufficiency motivations on prosocial budgeting.

Published in:

Psychology & Marketing, 2022, v. 39, n. 8, p. 1579, doi. 10.1002/mar.21672

By:

Lin, Chien‐Wei;
Desai, Kalpesh

Publication type:

Article

The face of the brand: Spokesperson facial width‐to‐height ratio predicts brand personality judgments.

Published in:

Psychology & Marketing, 2022, v. 39, n. 8, p. 1487, doi. 10.1002/mar.21666

By:

Deska, Jason C.;
Hingston, Sean T.;
DelVecchio, Devon;
Stenstrom, Eric P.;
Walker, Ryan J.;
Hugenberg, Kurt

Publication type:

Article

Saved by the past? Disease threat triggers nostalgic consumption.

Published in:

Psychology & Marketing, 2022, v. 39, n. 8, p. 1433, doi. 10.1002/mar.21663

By:

Barauskaitė, Dovilė;
Gineikienė, Justina;
Fennis, Bob M.

Publication type:

Article

Status consumption and charitable donations: The power of empowerment.

Published in:

Psychology & Marketing, 2022, v. 39, n. 6, p. 1116, doi. 10.1002/mar.21658

By:

Klucarova, Sona;
He, Xin

Publication type:

Article

Location, location, location: When and how low price locations improve consumer price perceptions.

Published in:

Psychology & Marketing, 2022, v. 39, n. 6, p. 1190, doi. 10.1002/mar.21652

By:

Barone, Michael J.;
Coulter, Keith S.;
Kulow, Katina;
Li, Xingbo

Publication type:

Article

The impact of self‐service versus interpersonal contact on customer–brand relationship in the time of frontline technology infusion.

Published in:

Psychology & Marketing, 2022, v. 39, n. 5, p. 906, doi. 10.1002/mar.21628

By:

Lee, Heekyung;
Yi, Youjae

Publication type:

Article

Has the COVID‐19 pandemic made us more materialistic? The effect of COVID‐19 and lockdown restrictions on the endorsement of materialism.

Published in:

Psychology & Marketing, 2022, v. 39, n. 5, p. 892, doi. 10.1002/mar.21627

By:

Moldes, Olaya;
Dineva, Denitsa;
Ku, Lisbeth

Publication type:

Article

What makes products look premium? The impact of product convenience on premiumness perception.

Published in:

Psychology & Marketing, 2022, v. 39, n. 5, p. 875, doi. 10.1002/mar.21626

By:

Cho, Hyun Young;
Lee, Sue Hyun;
Saini, Ritesh

Publication type:

Article

Consumer ethics: A review and research agenda.

Published in:

Psychology & Marketing, 2022, v. 39, n. 1, p. 111, doi. 10.1002/mar.21580

By:

Hassan, Syed Masroor;
Rahman, Zillur;
Paul, Justin

Publication type:

Article

Methodological structure for future consumer neuroscience research.

Published in:

Psychology & Marketing, 2021, v. 38, n. 8, p. 1161, doi. 10.1002/mar.21478

By:

He, Lin;
Freudenreich, Thomas;
Yu, Wenhuan;
Pelowski, Matthew;
Liu, Tao

Publication type:

Article

Examining consumers' sensory experiences with color: A consumer neuroscience approach.

Published in:

Psychology & Marketing, 2020, v. 37, n. 7, p. 995, doi. 10.1002/mar.21360

By:

Stillman, Paul;
Lee, Hyojin;
Deng, Xiaoyan;
Unnava, Hanumantha Rao;
Fujita, Kentaro

Publication type:

Article

Consumer microflow experiences.

Published in:

Psychology & Marketing, 2019, v. 36, n. 11, p. 1133, doi. 10.1002/mar.21262

By:

Lavoie, Raymond;
Main, Kelley

Publication type:

Article

Predicting consumers' cheating behavior. The role of mental representation of goods and psychological ownership.

Published in:

Psychology & Marketing, 2019, v. 36, n. 11, p. 1039, doi. 10.1002/mar.21254

By:

Viglia, Giampaolo;
Tassiello, Vito;
Gordon‐Wilson, Sianne;
Grazzini, Laura

Publication type:

Article