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Works matching AU Wen, Zhanming

Results: 3

1

How Explainable Machine Learning Enhances Intelligence in Explaining Consumer Purchase Behavior: A Random Forest Model with Anchoring Effects.

Published in:

Systems, 2023, v. 11, n. 6, p. 312, doi. 10.3390/systems11060312

By:

Chen, Yanjun;
Liu, Hongwei;
Wen, Zhanming;
Lin, Weizhen

Publication type:

Article

2

Machine-Learning-Based Approach for Anonymous Online Customer Purchase Intentions Using Clickstream Data.

Published in:

Systems, 2023, v. 11, n. 5, p. 255, doi. 10.3390/systems11050255

By:

Wen, Zhanming;
Lin, Weizhen;
Liu, Hongwei

Publication type:

Article

3

Text Mining Based Approach for Customer Sentiment and Product Competitiveness Using Composite Online Review Data.

Published in:

Journal of Theoretical & Applied Electronic Commerce Research, 2024, v. 19, n. 3, p. 1776, doi. 10.3390/jtaer19030087

By:

Wen, Zhanming;
Chen, Yanjun;
Liu, Hongwei;
Liang, Zhouyang

Publication type:

Article