Works matching Television advertising %26 children

Results: 389

Young minds and marketplace values: Issues in children's television advertising.

Published in:

Journal of Social Issues, 1991, v. 47, n. 1, p. 57, doi. 10.1111/j.1540-4560.1991.tb01811.x

By:

Kunkel, Dale;
Roberts, Donald

Publication type:

Article

STUDYING THE CHILD/TELEVISION ADVERTISING RELATIONSHIP: A SYMBOLIC INTERACTIONIST APPROACH.

Published in:

Journal of Advertising, 1979, v. 8, n. 4, p. 13, doi. 10.1080/00913367.1979.10673291

By:

Reid, Leonard N.;
Frazer, Charles F.

Publication type:

Article

INTEGRATING RESULTS FROM CHILDREN'S TELEVISION ADVERTISING RESEARCH.

Published in:

Journal of Advertising, 1979, v. 8, n. 3, p. 3, doi. 10.1080/00913367.1979.10673282

By:

Resnik, Alan J.;
Stern, Bruce L.;
Alberty, Barbara

Publication type:

Article

Children's Television Advertising: The Attitudes and Opinions of Elementary School Guidance Counselors.

Published in:

Journal of Advertising, 1978, v. 7, n. 4, p. 9, doi. 10.1080/00913367.1978.10673249

By:

Barry, Thomas E.

Publication type:

Article

Television Advertising to Children: What Parents are Saying About Government Control.

Published in:

Journal of Advertising, 1976, v. 5, n. 4, p. 37, doi. 10.1080/00913367.1976.10672662

By:

Burr, Pat L.;
Burr, Richard M.

Publication type:

Article

Television Food Advertising to Children: A Global Perspective.

Published in:

American Journal of Public Health, 2010, v. 100, n. 9, p. 1730, doi. 10.2105/AJPH.2009.179267

By:

Kelly, Bridget;
Halford, Jason C. G.;
Boyland, Emma J.;
Chapman, Kathy;
Bautista-Castaño, Inmaculada;
Berg, Christina;
Caroli, Margherita;
Cook, Brian;
Coutinho, Janine G.;
Effertz, Tobias;
Grammatikaki, Evangelia;
Keller, Kathleen;
Leung, Raymond;
Manios, Yannis;
Monteiro, Renata;
Pedley, Claire;
Prell, Hillevi;
Raine, Kim;
Recine, Elisabetta;
Serra-Majem, Lluis

Publication type:

Article

PERCEPTIONS OF CHILDREN'S TELEVISION ADVERTISING: AN EMPIRICAL INVESTIGATION OF THE BELIEFS AND ATTITUDES OF CONSUMER, INDUSTRY, AND GOVERNMENT RESPONDENTS.

Published in:

Advances in Consumer Research, 1975, v. 2, n. 1, p. 879

By:

Culley, James D.

Publication type:

Article

Children's understanding of television advertising: A grounded theory approach.

Published in:

Psychology & Marketing, 2010, v. 27, n. 4, p. 299, doi. 10.1002/mar.20333

By:

Andronikidis, Andreas I.;
Lambrianidou, Maria

Publication type:

Article

La investigación académica sobre publicidad, televisión y niños: antecedentes y estado de la cuestión.

Published in:

Comunicación y Sociedad, 2000, v. 13, n. 1, p. 37

By:

Bringué Sala, Xavier;
De los Ángeles Villena, Juan

Publication type:

Article

Is television advertising good for children? Areas of concerns and policy implications.

Published in:

International Journal of Advertising, 2001, v. 20, n. 1, p. 89, doi. 10.1080/02650487.2001.11104878

By:

Bandyopadhyay, Subir;
Kindra, Gurprit;
Sharp, Lavinia

Publication type:

Article

Children's Understanding of Television Advertising Intent.

Published in:

Journal of Marketing Management, 2003, v. 19, n. 3-4, p. 411, doi. 10.1362/026725703321663728

By:

Lawlor, Margaret-Anne;
Prothero, Andrea

Publication type:

Article

Television advertising: An international threat to children.

Published in:

Nutrition & Dietetics, 2003, v. 60, n. 4, p. 269

By:

Radcliffe, Barbara C.;
Ashton, Bronwyn

Publication type:

Article

Age Differences in Children's Responses to Television Advertising: An Information-Processing Approach.

Published in:

Journal of Consumer Research, 1981, v. 8, n. 2, p. 144, doi. 10.1086/208850

By:

Roedder, Deborah L.

Publication type:

Article

An Investigation of the Fine Print in Children's Television Advertising.

Published in:

Journal of Current Issues & Research in Advertising (CTC Press), 1995, v. 17, n. 2, p. 77, doi. 10.1080/10641734.1995.10505034

By:

Kolbe, Richard H.;
Muehling, Darrel D.

Publication type:

Article

A content analysis of children's television advertising: focus on food and oral health.

Published in:

Public Health Nutrition, 2009, v. 12, n. 6, p. 748, doi. 10.1017/S1368980008003169

By:

Morgan, Maria;
Fairchild, Ruth;
Phillips, Andrea;
Stewart, Kate;
Hunter, Lindsay

Publication type:

Article

The Impact of Television Advertising on Children's Christmas Wishes.

Published in:

Journal of Broadcasting & Electronic Media, 2000, v. 44, n. 3, p. 456, doi. 10.1207/s15506878jobem4403_7

By:

Buijzen, Moniek;
Valkenburg, Patti M.

Publication type:

Article

TELEVISION ADVERTISING AND CHILDREN: REGULATORY VS. COMPETITIVE PERSPECTIVES.

Published in:

Journal of Advertising, 1980, v. 9, n. 1, p. 19, doi. 10.1080/00913367.1980.10673303

By:

Enis, Ben M.;
Spencer, Dale R.;
Webb, Don R.

Publication type:

Article

THE IMPACT OF FAMILY GROUP INTERACTION ON CHILDREN'S UNDERSTANDING OF TELEVISION ADVERTISING.

Published in:

Journal of Advertising, 1979, v. 8, n. 3, p. 13, doi. 10.1080/00913367.1979.10673283

By:

Reid, Leonard N.

Publication type:

Article

Children's Television Advertising: An Ethical Morass for Business and Government.

Published in:

Journal of Advertising, 1979, v. 8, n. 1, p. 4, doi. 10.1080/00913367.1979.10673264

By:

Turk, Peter

Publication type:

Article

Children's Television Advertising and Brand Choice: A Laboratory Experiment.

Published in:

Journal of Advertising, 1977, v. 6, n. 3, p. 11, doi. 10.1080/00913367.1977.10672702

By:

Resnik, Alan;
Stern, Bruce L.

Publication type:

Article

The impact of television advertising on children (Book).

Published in:

1999

By:

Bhardwaj, Aradhya

Publication type:

Book Review

Television advertising to children: An analysis of selected New Zealand commercials.

Published in:

Marketing Bulletin, 1993, v. 4, p. 19

By:

Hoek, Janet;
Laurence, Kelly

Publication type:

Article

CHILDREN'S ATTITUDES TOWARD ADVERTISING ON TELEVISION AND RADIO AND IN CHILDREN'S MAGAZINES AND COMIC BOOKS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 407

By:

Lindquist, Jay D.

Publication type:

Article

PARENTAL CONCERN ABOUT TELEVISION VIEWING AND CHILDREN'S ADVERTISING IN CHINA.

Published in:

International Journal of Public Opinion Research, 2003, v. 15, n. 2, p. 151, doi. 10.1093/ijpor/15.2.151

By:

Chan, Kara;
McNeal, James U.

Publication type:

Article

Children's understanding of television advertising: a qualitative approach.

Published in:

Journal of Marketing Communications, 2003, v. 9, n. 2, p. 59, doi. 10.1080/1352726032000080858

By:

Oates, Caroline;
Blades, Mark;
Gunter, Barrie;
Don, Jacquie

Publication type:

Article

What's on Malaysian television? - A survey on food advertising targeting children.

Published in:

Asia Pacific Journal of Clinical Nutrition, 2008, v. 17, n. 3, p. 483

By:

Karupaiah, Tilakavati;
Chinna, Karuthan;
Loi Huei Mee;
Lim Siau Mei;
Noor, Mohd Ismail

Publication type:

Article

Television Advertising and Children's Attitudes Toward Proprietary Medicine.

Published in:

Psychology & Marketing, 1987, v. 4, n. 3, p. 213, doi. 10.1002/mar.4220040305

By:

Rossano, Matt J.;
Butter, Eliot J.

Publication type:

Article

Is Children's Understanding of Nontraditional Advertising Comparable to Their Understanding of Television Advertising?

Published in:

Journal of Public Policy & Marketing, 2013, v. 32, n. 2, p. 195, doi. 10.1509/jppm.09.003

By:

Owen, Laura;
Lewis, Charlie;
Auty, Susan;
Buijzen, Moniek

Publication type:

Article

Television advertising and children (Book).

Published in:

1992

By:

Faber, Ronald J.

Publication type:

Book Review

Television Advertising and Children (Book).

Published in:: 1991
Publication type:: Book Review

Not Just Fun and Games: Toy Advertising on Television Targeting Children Promotes Sedentary Play.

Published in:

Journal of Physical Activity & Health, 2017, v. 14, n. 10, p. 773, doi. 10.1123/jpah.2017-0044

By:

Kent, Monique Potvin;
Velkers, Clive

Publication type:

Article

Child-targeted fast-food television advertising exposure is linked with fast-food intake among pre-school children.

Published in:

2017

By:

Dalton, Madeline A.;
Longacre, Meghan R.;
Drake, Keith M.;
Cleveland, Lauren P.;
Harris, Jennifer L.;
Hendricks, Kristy;
Titus, Linda J.

Publication type:

journal article

The Effects of Television Advertising on Children (Book).

Published in:

1980

By:

Griffin, Robert J.

Publication type:

Book Review

FTC Staff Report on Television Advertising to Children (Book).

Published in:: 1978
Publication type:: Book Review

Research on the Effects of Television Advertising on Children: A Review of the Literature and Recommendations for Future Research (Book).

Published in:

1978

By:

Hooper, Leonard J.

Publication type:

Book Review

FOOD AND BEVERAGE ADVERTISING TO CHILDREN ON U.S. TELEVISION: DID NATIONAL FOOD ADVERTISERS RESPOND?

Published in:

Journalism & Mass Communication Quarterly, 2007, v. 84, n. 4, p. 795, doi. 10.1177/107769900708400409

By:

Warren, Ron;
Wicks, Jan LeBlanc;
Wicks, Robert H.;
Fosu, Ignatius;
Donghung Chung

Publication type:

Article

Publicidade de alimentos para o público infantile na televisão e diretrizes alimentares brasileiras: sintonia ou confronto?

Published in:

Archives of Dental Science / Arquivos em Odontologia, 2011, v. 47, n. 4, p. 181, doi. 10.7308/aodontol/2012.48.1.01

By:

Costa, Mariana Luiza Guimarães;
de Oliveira, Patricia Alves Drummond;
Auad, Sheyla Márcia

Publication type:

Article

Television Advertising Exposure and Children's Nutritional Awareness.

Published in:

Journal of the Academy of Marketing Science, 1989, v. 17, n. 2, p. 179, doi. 10.1007/BF02723376

By:

Wiman, Alan R.;
Newman, Larry M.

Publication type:

Article

Effects of violent television programmes on advertising effectiveness among young children: Findings from a field experiment of kindergarten samples in South Korea.

Published in:

International Journal of Advertising, 2014, v. 33, n. 3, p. 557, doi. 10.2501/IJA-33-3-557-578

By:

Eunji Cho;
Seung-Chul Yoo

Publication type:

Article

Television food advertising: counterproductive to children's health? A content analysis using the Australian Guide to Health Eating.

Published in:

Nutrition & Dietetics, 2003, v. 60, n. 2, p. 78

By:

Zuppa, Julie A.;
Morton, Heather;
Mehta, Kaye P.

Publication type:

Article

Television and food advertising: An international health threat to children?

Published in:

Nutrition & Dietetics, 2003, v. 60, n. 2, p. 72

By:

Story, Mary

Publication type:

Article

Children's Use of Cognitive Defenses Against Television Advertising: A Cognitive Response Approach .

Published in:

Journal of Consumer Research, 1988, v. 14, n. 4, p. 471, doi. 10.1086/209129

By:

Brucks, Merrie;
Armstrong, Gary M.;
Goldberg, Marvin E.

Publication type:

Article

Children's Reactions to Television Advertising: An Experimental Approach.

Published in:

Journal of Consumer Research, 1974, v. 1, n. 2, p. 69, doi. 10.1086/208593

By:

Goldberg, Marvin E.;
Gorn, Gerald J.

Publication type:

Article

Content Analysis of Food Advertising in Iranian Children's Television Programs.

Published in:

International Journal of Preventive Medicine, 2014, v. 5, n. 10, p. 1337

By:

Amini, Maryam;
Omidvar, Nasrin;
Yeatman, Heather;
Shariat-Jafari, Shadab;
Eslami-Amirabadi, Maryam;
Zahedirad, Malihe

Publication type:

Article

Compliance with self-regulation of television food and beverage advertising aimed at children in Spain.

Published in:

Public Health Nutrition, 2010, v. 13, n. 7, p. 1013, doi. 10.1017/S1368980009991984

By:

Romero-Fernández, Mª Mar;
Royo-Bordonada, Miguel Ángel;
Rodríguez-Artalejo, Fernando

Publication type:

Article

Gender Stereotypes in Advertising on Children's Television in the 1990s: A Cross-National Analysis.

Published in:

Journal of Advertising, 1998, v. 27, n. 1, p. 83, doi. 10.1080/00913367.1998.10673544

By:

Browne, Beverly A.

Publication type:

Article

THE INCIDENCE AND CHARACTERISTICS OF DISCLAIMERS IN CHILDREN'S TELEVISION ADVERTISING.

Published in:

Journal of Advertising, 1984, v. 13, n. 2, p. 12, doi. 10.1080/00913367.1984.10672882

By:

Stern, Bruce L.;
Harmon, Robert R.

Publication type:

Article

PARENTAL INFLUENCE AND CHILDREN'S RESPONSES TO TELEVISION ADVERTISING.

Published in:

Journal of Advertising, 1983, v. 12, n. 1, p. 12, doi. 10.1080/00913367.1983.10672825

By:

Wiman, Alan R.

Publication type:

Article

Potential Secondary Effects of Regulating Children's Television Advertising.

Published in:

Journal of Advertising, 1979, v. 8, n. 1, p. 9, doi. 10.1080/00913367.1979.10673265

By:

Rotfeld, Herbert J.;
Reid, Leonard N.

Publication type:

Article

Gendered Voices in Children's Television Advertising.

Published in:

Critical Studies in Media Communication, 2002, v. 19, n. 4, p. 461, doi. 10.1080/07393180216572

By:

Johnson, Fern L.;
Young, Karren

Publication type:

Article