Works matching Service-dominant (S-D) logic


Results: 126
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    Value Co-creation of Xiaomi in China.

    Published in:
    International Journal of Business & Economic Sciences Applied Research, 2018, v. 11, n. 1, p. 26, doi. 10.25103/ijbesar.111.03
    By:
    • Kuo, Hsien-Chih;
    • Luarn, Pin;
    • Chen, I-Jen
    Publication type:
    Article
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    Emergence in marketing: an institutional and ecosystem framework.

    Published in:
    Journal of the Academy of Marketing Science, 2023, v. 51, n. 1, p. 2, doi. 10.1007/s11747-022-00849-8
    By:
    • Vargo, Stephen L.;
    • Peters, Linda;
    • Kjellberg, Hans;
    • Koskela-Huotari, Kaisa;
    • Nenonen, Suvi;
    • Polese, Francesco;
    • Sarno, Debora;
    • Vaughan, Claudia
    Publication type:
    Article
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    Customer engagement in service.

    Published in:
    Journal of the Academy of Marketing Science, 2019, v. 47, n. 1, p. 138, doi. 10.1007/s11747-017-0565-2
    By:
    • Kumar, V.;
    • Rajan, Bharath;
    • Gupta, Shaphali;
    • Pozza, Ilaria Dalla
    Publication type:
    Article
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    Service, value networks and learning.

    Published in:
    Journal of the Academy of Marketing Science, 2010, v. 38, n. 1, p. 19, doi. 10.1007/s11747-008-0131-z
    By:
    • Lusch, Robert;
    • Vargo, Stephen;
    • Tanniru, Mohan
    Publication type:
    Article
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    Managing the co-creation of value.

    Published in:
    Journal of the Academy of Marketing Science, 2008, v. 36, n. 1, p. 83, doi. 10.1007/s11747-007-0070-0
    By:
    • Payne, Adrian F.;
    • Storbacka, Kaj;
    • Frow, Pennie
    Publication type:
    Article
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