Works matching Product placement
1
- Revista de Comunicación, 2010, v. 9, p. 60
- de Velásquez, Mela Salazar;
- Lau Chufon, Eyleen
- Article
2
- Revista Prisma Social, 2025, n. 49, p. 162
- MAS, JUAN SALVADOR VICTORIA;
- MARTÍN GARCÍA, ALICIA;
- PÉREZ EXPÓSITO, SANDRA
- Article
3
- Journal of Administrative Sciences / Revista Ciências Administrativas, 2019, v. 25, n. 1, p. 1, doi. 10.5020/2318-0722.2019.7991
- Galiotto, Greici;
- Lazzari, Fernanda;
- Piccin, Tatiana;
- Eberle, Luciene
- Article
4
- ComHumanitas: Revista Científica de Comunicación, 2023, v. 14, n. 2, p. 65, doi. 10.31207/rch.v14i2.406
- Idrovo, René;
- Jara, Ivonne;
- Pazmiño, Santiago;
- Vallejo, Esteban
- Article
5
- 3C TIC, 2019, v. 8, n. 3, p. 71, doi. 10.17993/3ctic.2019.83.70-81
- Bernal Peralta, Jorge;
- Frisancho Quenta, Norma;
- Jiménez Veramendi, Andrea
- Article
6
- Marketing Science & Inspirations, 2019, v. 14, n. 1, p. 23
- BUDINSKÝ, MICHAL;
- TÁBORECKÁ-PET ROVIČOVÁ, JANKA
- Article
7
- Estudios sobre el Mensaje Periodistico, 2021, v. 27, n. 4, p. 1013, doi. 10.5209/esmp.75504
- Álvarez-Rodríguez, Víctor;
- Selva-Ruiz, David
- Article
8
- Mediterranean Journal of Communication / Revista Mediterránea de Comunicación, 2022, v. 13, n. 1, p. 417, doi. 10.14198/MEDCOM.20792
- MARTÍN-GARCÍA, Alicia;
- LÓPEZ-CARMONA, Marta;
- VICTORIA-MAS, Juan-Salvador
- Article
9
- Estudios sobre el Mensaje Periodistico, 2020, v. 26, n. 4, p. 1599, doi. 10.5209/esmp.69212
- Sedeño-Valdellós, Ana;
- Schubert, Hanna
- Article
10
- International Journal of Advertising, 2016, v. 35, n. 2, p. 185, doi. 10.1080/02650487.2015.1071947
- Matthes, Jörg;
- Naderer, Brigitte
- Article
11
- Istanbul Commerce University Journal of Social Sciences / İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi, 2021, v. 20, n. 40, p. 238, doi. 10.46928/iticusbe.768441
- Kahraman, Hamit;
- Eskalen, Şeyda
- Article
12
- Journal of Business Research-Turk / Isletme Arastirmalari Dergisi, 2020, v. 12, n. 3, p. 3273, doi. 10.20491/isarder.2020.1039
- KARA, Elif;
- YAPRAKLI, Şükrü
- Article
13
- Marketing Bulletin, 2004, v. 15, p. 1
- Brennan, Stacey;
- Rosenberger III, Philip J.;
- Hementera, Veronica
- Article
14
- Organizational Cultures: An International Journal, 2014, v. 13, n. 2, p. 25, doi. 10.18848/2327-8013/cgp/v13i02/50926
- Kramolis, Jan;
- Drabkova, Martina
- Article
15
- Marketing Review, 2014, v. 14, n. 4, p. 339, doi. 10.1362/146934714X14185702841244
- Lynn, Theodore;
- Jaramillo, Artemisa;
- Muzellec, Laurent
- Article
16
- Management of Organizations: Systematic Research, 2013, n. 68, p. 93, doi. 10.7220/MOSR.1392.1142.2013.68.6
- PILELIENĖ, Lina;
- JURGILAITĖ, Sigita
- Article
17
- Journal of Marketing, 2011, v. 75, n. 3, p. 27, doi. 10.1509/jmkg.75.3.27
- Karniouchina, Ekaterina V;
- Uslay, Can;
- Erenburg, Grigori
- Article
18
- Journal of Promotion Management, 2010, v. 16, n. 1/2, p. 25, doi. 10.1080/10496490903571365
- McDonnell, John;
- Drennan, Judy
- Article
19
- Journal of International Social Research, 2021, v. 14, n. 76, p. 657
- Article
20
- Change Management: An International Journal, 2016, v. 16, n. 2, p. 1, doi. 10.18848/2327-798x/cgp/v16i02/1-9
- Kramoli, Jan;
- Kopečková, Martina
- Article
21
- Comunicación y Sociedad, 2013, v. 26, n. 2, p. 147
- RODRÍGUEZ, TERESA C.;
- BAÑOS, MIGUEL
- Article
22
- Economics & Business (1987-5789), 2023, n. 2, p. 78
- Todua, Nugzar;
- Robakidze, Giorgi
- Article
23
- International Journal of Marketing & Business Communication, 2013, v. 2, n. 2, p. 24
- Patel, Hirenkumar Jayantkumar;
- Chauhan, Avani
- Article
24
- International Journal of Advertising, 2018, v. 37, n. 6, p. 984, doi. 10.1080/02650487.2017.1353263
- Fong Yee Chan, Fanny;
- Lowe, Ben
- Article
25
- International Journal of Advertising, 2018, v. 37, n. 6, p. 852, doi. 10.1080/02650487.2017.1348034
- Naderer, Brigitte;
- Matthes, Jörg;
- Zeller, Patrick
- Article
26
- International Journal of Advertising, 2016, v. 35, n. 2, p. 362, doi. 10.1080/02650487.2015.1031205
- Sabour, Nadia I.;
- Pillai, Deepa;
- Gistri, Giacomo;
- Balasubramanian, Siva K.
- Article
27
- Television & New Media, 2011, v. 12, n. 5, p. 412, doi. 10.1177/1527476410385477
- Shin, Dong-Hee;
- Kim, Jun Kyo
- Article
28
- Societies (2075-4698), 2024, v. 14, n. 5, p. 61, doi. 10.3390/soc14050061
- Cheng, Zitong;
- Nagai, Yukari
- Article
29
- Journal of Business Research-Turk / Isletme Arastirmalari Dergisi, 2019, v. 11, n. 3, p. 1482, doi. 10.20491/isarder.2019.684
- BOZACI, İbrahim;
- VİLDAN İŞCAN, Rabia;
- GÖKDENİZ, İsmail
- Article
30
- Journal of Marketing Communications, 2020, v. 26, n. 7, p. 780, doi. 10.1080/13527266.2019.1570965
- Article
31
- Journal of Marketing Communications, 2019, v. 25, n. 6, p. 607, doi. 10.1080/13527266.2018.1452046
- Trifts, Valerie;
- Aghakhani, Hamed
- Article
32
- Journal of Marketing Communications, 2018, v. 24, n. 4, p. 360, doi. 10.1080/13527266.2017.1414705
- Article
33
- Journal of Marketing Communications, 2017, v. 23, n. 3, p. 311, doi. 10.1080/13527266.2015.1061036
- Chan, Fanny Fong Yee;
- Lowe, Ben;
- Petrovici, Dan
- Article
34
- Electronic Journal of Social Sciences, 2023, v. 22, n. 88, p. 1631, doi. 10.17755/esosder.1272026
- Article
35
- BMC Medicine, 2024, v. 22, n. 1, p. 1, doi. 10.1186/s12916-024-03557-y
- Maganja, Damian;
- de Carle, Madeleine;
- Davies, Tazman;
- Gómez Donoso, Clara;
- Scapin, Tailane;
- Cameron, Adrian J.;
- Louie, Jimmy C. Y.;
- Huffman, Mark D.;
- Trieu, Kathy;
- Wu, Jason H. Y.
- Article
36
- International Journal of Advanced Manufacturing Technology, 2015, v. 76, n. 9-12, p. 1681, doi. 10.1007/s00170-014-6389-z
- Venkatadri, Uday;
- Vardarajan, Vimalesh;
- Das, Biman
- Article
37
- Journal of Electronic Commerce Research, 2015, v. 16, n. 1, p. 22
- Dong Hong Zhu;
- Ya Ping Chang
- Article
38
- 2008
- Hudson, Simon;
- Hudson, David;
- Peloza, John
- Report
39
- Europe's Journal of Psychology, 2013, v. 9, n. 2, p. 246, doi. 10.5964/ejop.v9i2.522
- Ruggieri, Stefano;
- Boca, Stefano
- Article
40
- Sustainability (2071-1050), 2023, v. 15, n. 2, p. 1189, doi. 10.3390/su15021189
- Zhang, Xiaohong;
- Li, Na;
- Wang, Yanbo;
- Sun, Yanqi
- Article
41
- Social Semiotics, 2017, v. 27, n. 2, p. 211, doi. 10.1080/10350330.2016.1189232
- Article
42
- Journal of International Consumer Marketing, 2012, v. 24, n. 4, p. 275, doi. 10.1080/08961530.2012.728505
- Lee, Mina;
- Kim, Kyongseok;
- King, KarenWhitehill
- Article
43
- Journal of International Consumer Marketing, 2006, v. 18, n. 4, p. 33, doi. 10.1300/J046v18n04_03
- Article
44
- Journalism & Mass Communication Quarterly, 2017, v. 94, n. 4, p. 943, doi. 10.1177/1077699016669105
- Ham, Chang-Dae;
- Park, Jin Seong;
- Park, Sejin
- Article
45
- Gumushane Universty Electronic Journal of the Faculty of Communication / Gümüshane Üniversitesi Iletisim Fakültesi Elektronik Dergisi, 2020, v. 8, n. 1, p. 212, doi. 10.19145/e-gifder.671294
- Article
46
- Marketing Review, 2015, v. 15, n. 3, p. 361, doi. 10.1362/146934715X14441363378114
- Miyuki Morikawa;
- Takamichi Hosoda
- Article
47
- Marketing Review, 2012, v. 12, n. 1, p. 39
- Article
48
- Journal of Business Ethics, 2018, v. 147, n. 3, p. 605, doi. 10.1007/s10551-015-2955-z
- Eagle, Lynne;
- Dahl, Stephan
- Article
49
- Bulletin of the Transilvania University of Brasov, Series V: Economic Sciences, 2015, v. 8, n. 1, p. 71
- ŢIEREAN, Ovidiu Mircea;
- ROMAN, Delia Elena
- Article
50
- Marketing Science, 2022, v. 41, n. 6, p. 1163, doi. 10.1287/mksc.2022.1362
- Goli, Ali;
- Mummalaneni, Simha;
- Chintagunta, Pradeep K.;
- Dhar, Sanjay K.
- Article