Works matching Place branding

Results: 705

Place Branding - Óbidos e os eventos culturais: Estudo de caso sobre Óbidos Vila Natal e Festival do Chocolate.

Published in:

Revista Turismo & Desenvolvimento (RT&D) / Journal of Tourism & Development, 2017, n. 27/28, p. 691

By:

GASCON MIGUEIS, INÊS;
FERNANDES, FILIPA;
BARBOSA RIBEIRO, RAQUEL

Publication type:

Article

EXPLORINGTHE RELATIONSHIP BETWEEN PLACE BRANDING AND TECHNOLOGY: A SYSTEMATIC REVIEW.

Published in:

Journal of Management Analysis / Revista Gestão em Análise, 2023, v. 12, n. 3, p. 137, doi. 10.12662/2359-618xregea.v12i3.p137-152.2023

By:

Barbosa Lessa, Patrick Wendell;
de Moraes Ocke, Marco Antonio

Publication type:

Article

Influence of the Services Marketing Mix and Place Branding on Tourism Destination Image.

Published in:

Revista CEA, 2021, v. 7, n. 14, p. 1, doi. 10.22430/24223182.1646

By:

Agustiana Vidyastuti, Heppy

Publication type:

Article

Media Strategy and Place Branding in the Transnational European Öresund Region.

Published in:

Revista Internacional de Relaciones Públicas, 2014, v. 4, n. 8, p. 27, doi. 10.5783/revrrpp.v4i8.279

By:

Falkheimer, Jasper

Publication type:

Article

O Guerreiro de Alagoas e o folkmarketing: relações entre folclore, identidade cultural e fomento ao place branding.

Published in:

Revista Internacional de Folkcomunicação, 2018, v. 16, n. 36, p. 116, doi. 10.5212/RIF.v.16.i36.0007

By:

de Oliveira Santos, Pedro Paulo Procópio;
dos Santos Fagundes, Maryana;
da Silva Liberal, Karina

Publication type:

Article

An Initial Framework for Understanding the Concept of Internal Place Branding.

Published in:

Management of Organizations: Systematic Research, 2013, n. 67, p. 143, doi. 10.7720/MOSR.1392-1142.2013.67.10

By:

ZAKAREVIČIUS, Povilas;
LIONIKAITĖ, Jūratė

Publication type:

Article

What separates place branding from destination branding and place marketing despite their common points?

Published in:

Journal of Brand Strategy, 2022, v. 11, n. 3, p. 263

By:

Berrada, Mohamed

Publication type:

Article

Place branding as an approach to the development of rural areas: a systematic analysis of web of science ‘geography’ literature.

Published in:

GeoJournal, 2025, v. 90, n. 4, p. 1, doi. 10.1007/s10708-025-11448-9

By:

Logar, Erik

Publication type:

Article

Who owns the name of a place? On place branding and logics in two villages in Galicia, Spain.

Published in:

Tourist Studies, 2018, v. 18, n. 1, p. 3, doi. 10.1177/1468797617694728

By:

Jiménez-Esquinas, Guadalupe;
Sánchez-Carretero, Cristina

Publication type:

Article

A multilevel threshold public good perspective on place branding: evidence from Italy.

Published in:

Regional Studies Regional Science, 2023, v. 10, n. 1, p. 625, doi. 10.1080/21681376.2023.2222813

By:

Bellanca, Margherita;
Calogero, Vieri

Publication type:

Article

The role of place branding in local and regional economic development: bridging the gap between policy and practicality.

Published in:

Regional Studies Regional Science, 2016, v. 3, n. 1, p. 207, doi. 10.1080/21681376.2016.1163506

By:

Cleave, Evan;
Arku, Godwin;
Sadler, Richard;
Gilliland, Jason

Publication type:

Article

The role of place branding in local and regional economic development: bridging the gap between policy and practicality.

Published in:

Regional Studies Regional Science, 2016, v. 3, n. 1, p. 207, doi. 10.1080/21681376.2016.1163506

By:

Cleave, Evan;
Arku, Godwin;
Sadler, Richard;
Gilliland, Jason

Publication type:

Article

Educational projects for linking place branding and urban planning in Serbia.

Published in:

European Planning Studies, 2020, v. 28, n. 7, p. 1431, doi. 10.1080/09654313.2019.1701296

By:

Radosavljević, Uroš;
Đorđević, Aleksandra;
Živković, Jelena;
Lalović, Kseniјa;
Đukanović, Zoran

Publication type:

Article

The critical role of stakeholder engagement in a place branding strategy: a case study of the Empordà brand.

Published in:

European Planning Studies, 2020, v. 28, n. 7, p. 1393, doi. 10.1080/09654313.2019.1701294

By:

Eugenio-Vela, Jordi de San;
Ginesta, Xavier;
Kavaratzis, Mihalis

Publication type:

Article

The dialogical relationship between spatial planning and place branding: conceptualizing regionalization discourses in Sweden.

Published in:

European Planning Studies, 2020, v. 28, n. 7, p. 1375, doi. 10.1080/09654313.2019.1701293

By:

Lucarelli, Andrea;
Heldt Cassel, Susanna

Publication type:

Article

Linking spatial planning and place branding strategies through cultural narratives in places.

Published in:

European Planning Studies, 2020, v. 28, n. 7, p. 1355, doi. 10.1080/09654313.2019.1701292

By:

Grenni, Sara;
Horlings, L. G.;
Soini, K.

Publication type:

Article

Spatial planning and place branding: rethinking relations and synergies.

Published in:

European Planning Studies, 2020, v. 28, n. 7, p. 1274, doi. 10.1080/09654313.2019.1701289

By:

Van Assche, Kristof;
Beunen, Raoul;
Oliveira, Eduardo

Publication type:

Article

'Green cities' going greener? Local environmental policymaking and place branding in the 'Greenest City in Europe'.

Published in:

European Planning Studies, 2016, v. 24, n. 6, p. 1197, doi. 10.1080/09654313.2016.1152233

By:

Andersson, Ida

Publication type:

Article

Sustainable Place Branding and Visitors' Responses: A Systematic Literature Review.

Published in:

Sustainability (2071-1050), 2024, v. 16, n. 8, p. 3312, doi. 10.3390/su16083312

By:

Garanti, Zanete;
Ilkhanizadeh, Shiva;
Liasidou, Sotiroula

Publication type:

Article

Place Branding Approach within Functional Urban Areas—Evidence from Poland.

Published in:

Sustainability (2071-1050), 2023, v. 15, n. 15, p. 11872, doi. 10.3390/su151511872

By:

Matwiejczyk, Anna

Publication type:

Article

Towards an analysis of Place Branding in territorial transformation.

Published in:

Gestion et Management Public, 2017, v. 6, n. 1, p. 41

By:

CHAMARD, Camille;
SCHLENKER, Lee

Publication type:

Article

Place branding and economic development at the local level in Ontario, Canada.

Published in:

GeoJournal, 2015, v. 80, n. 3, p. 323, doi. 10.1007/s10708-014-9555-9

By:

Cleave, Evan;
Arku, Godwin

Publication type:

Article

Place branding in rural areas: A literature review.

Published in:

AIMS Agriculture & Food, 2025, v. 10, n. 1, p. 1, doi. 10.3934/agrfood.2025007

By:

Jafarli, Fuad;
Canavari, Maurizio

Publication type:

Article

Problematising place branding research: A meta-theoretical analysis of the literature.

Published in:

Marketing Review, 2013, v. 13, n. 1, p. 65, doi. 10.1362/146934713X13590250137826

By:

Lucarelli, Andrea;
Brorström, Sara

Publication type:

Article

Place Branding: A Review of Trends and Conceptual Models.

Published in:

Marketing Review, 2005, v. 5, n. 4, p. 329, doi. 10.1362/146934705775186854

By:

Kavaratzis, Mihalis

Publication type:

Article

'Fowl' play: reverse place-branding of Toxteth, liverpool through the celebrity discourse of Robbie Fowler.

Published in:

Social & Cultural Geography, 2023, v. 24, n. 9, p. 1538, doi. 10.1080/14649365.2022.2073466

By:

Butler-Warke, Alice

Publication type:

Article

Discussions between Place Branding and Territorial Brand in Regional Development—A Classification Model Proposal for a Territorial Brand.

Published in:

Sustainability (2071-1050), 2022, v. 14, n. 11, p. 6669, doi. 10.3390/su14116669

By:

Almeida, Giovana Goretti Feijó de;
Cardoso, Lucília

Publication type:

Article

Transmission of Place Branding Values through Experiential Events: Wine BC Case Study.

Published in:

Sustainability (2071-1050), 2021, v. 13, n. 6, p. 3002, doi. 10.3390/su13063002

By:

Cristófol, F.J.;
Cruz-Ruiz, Elena;
Zamarreño-Aramendia, Gorka;
Warnaby, Gary;
Vecchio, Riccardo

Publication type:

Article

The Role of a City Council in a Place Branding Campaign: The Case of Vic in Catalonia.

Published in:

Sustainability (2071-1050), 2020, v. 12, n. 11, p. 4420, doi. 10.3390/su12114420

By:

Ginesta, Xavier;
de-San-Eugenio-Vela, Jordi;
Corral-Marfil, José-Antonio;
Montaña, Jordi

Publication type:

Article

Place Branding and Urban Regeneration as Dialectical Processes in Local Development Planning: A Case Study on the Western Visayas, Philippines.

Published in:

Sustainability (2071-1050), 2020, v. 12, n. 1, p. 369, doi. 10.3390/su12010369

By:

Nagaynay, Christian;
Lee, Jeongwoo

Publication type:

Article

Use of Cultural Heritage for Place Branding in Educational Projects: The Case of Smederevo and Golubac Fortresses on the Danube.

Published in:

Sustainability (2071-1050), 2019, v. 11, n. 19, p. 5234, doi. 10.3390/su11195234

By:

Radosavljević, Uroš;
Kuletin Ćulafić, Irena

Publication type:

Article

Tracing the Origins of Place Branding Research: A Bibliometric Study of Concepts in Use (1980–2018).

Published in:

Sustainability (2071-1050), 2019, v. 11, n. 11, p. 2999, doi. 10.3390/su11112999

By:

Ma, Wenting;
Schraven, Daan;
de Bruijne, Mark;
de Jong, Martin;
Lu, Haiyan

Publication type:

Article

A Paradigm Shift from Tourism Destination Management To Democratic Governance of Place Branding.

Published in:

Journal of Travel & Tourism Research, 2012, p. 4

By:

Go, Frank M.;
Trunfio, Mariapina

Publication type:

Article

A Typology of Countries Using Place Branding Through Sport.

Published in:

Journal of Global Sport Management, 2024, v. 9, n. 4, p. 704, doi. 10.1080/24704067.2021.1972431

By:

Richelieu, André;
Lin, Yen-Chun;
Leng, Ho Keat

Publication type:

Article

Heritage interpretation, place branding and experiential marketing in the destination management of geotourism sites.

Published in:

Translation Spaces, 2015, v. 4, n. 2, p. 289, doi. 10.1075/ts.4.2.06rob

By:

Robertson, Margaret Hart

Publication type:

Article

The ambiguity of place branding consultancy: working with stakeholders in Rio de Janeiro.

Published in:

Journal of Marketing Management, 2017, v. 33, n. 5/6, p. 421, doi. 10.1080/0267257X.2017.1319404

By:

Goulart Sztejnberg, Raquel;
Giovanardi, Massimo

Publication type:

Article

The four Rs of place branding.

Published in:

Journal of Marketing Management, 2011, v. 27, n. 9-10, p. 913, doi. 10.1080/0267257X.2011.560718

By:

Aitken, Robert;
Campelo, Adriana

Publication type:

Article

Vietovės prekės ženklo kūrimo koncepcijų teorinės įžvalgos.

Published in:

Management of Organizations: Systematic Research, 2012, n. 64, p. 7, doi. 10.7220/MOSR.1392.1142.2012.64.1

By:

BAKANAUSKAS, Arvydas;
GAVĖNAS, Edvinas

Publication type:

Article

Managing place branding: the case of the Mewar royal family.

Published in:

Journal of Heritage Tourism, 2024, v. 19, n. 3, p. 347, doi. 10.1080/1743873X.2023.2282727

By:

Michael, Noela

Publication type:

Article

Place Branding as Participatory Governance? An Interdisciplinary Case Study of Tasmania, Australia.

Published in:

SAGE Open, 2020, v. 10, n. 2, p. 1, doi. 10.1177/2158244020923368

By:

Ripoll González, Laura;
Gale, Fred

Publication type:

Article

Staging a tomatoscape: A case study in place branding and/as semiotic reflexivity.

Published in:

Linguistic Landscape: An International Journal (LL), 2024, v. 10, n. 1, p. 1, doi. 10.1075/ll.23019.thu

By:

Thurlow, Crispin

Publication type:

Article

Biofuels - tools for achieving environmental goals or green place branding? Present drivers and future visions in two Swedish municipalities.

Published in:

Journal of Environmental Planning & Management, 2018, v. 61, n. 7, p. 1162, doi. 10.1080/09640568.2017.1337566

By:

Fallde, Magdalena

Publication type:

Article

Hong Kong's Place Branding from 1997 to 2024: From Self-assurance to Aching Attempts to Come Back.

Published in:

China Perspectives, 2024, n. 137, p. 33, doi. 10.4000/11y7p

By:

TRAN, EMILIE;
SAUTEDÉ, ERIC

Publication type:

Article

The sense of place and its influence on place branding: a case study of Sanandaj natural landscape in Iran.

Published in:

Landscape Research, 2020, v. 45, n. 1, p. 123, doi. 10.1080/01426397.2018.1560401

By:

Falahatkar, Hawzhin;
Aminzadeh, Behnaz

Publication type:

Article

Place branding as an approach to the development of rural areas: A case study of the brand »Babica in Dedek« from the Škofja Loka Hills, Slovenia.

Published in:

Acta Geographica Slovenica, 2022, v. 62, n. 2, p. 120, doi. 10.3986/AGS.10883

By:

Logar, Erik

Publication type:

Article

Are they Surgeons? or are they Plumbers? Assessing the Role of Private Sector Consultants in Place Branding and Other Place-Based Economic Development Strategies.

Published in:

Public Organization Review, 2019, v. 19, n. 2, p. 179, doi. 10.1007/s11115-017-0396-0

By:

Cleave, Evan;
Arku, Godwin;
Chatwin, Merlin

Publication type:

Article

Towards a framework for exploring indirect value of tourist attractions in place branding: the case of Tom Tits Experiment Science Center.

Published in:

2024

By:

Lind, Joakim;
Lindström, Johanna

Publication type:

Literature Review

20 years of Nordic place branding research: a review and future research agenda.

Published in:

Scandinavian Journal of Hospitality & Tourism, 2021, v. 21, n. 1, p. 70, doi. 10.1080/15022250.2020.1830434

By:

Cassinger, Cecilia;
Gyimóthy, Szilvia;
Lucarelli, Andrea

Publication type:

Article

Place branding in tourism.

Published in:

Studia Commercialia Bratislavensia, 2024, p. 268

By:

Smetanová, Petra

Publication type:

Article

The Rise of Place Branding: Insights from Web of Science and Scopus Databazes.

Published in:

Studia Commercialia Bratislavensia, 2024, v. 17, n. 59, p. 89

By:

Smetanová, Petra

Publication type:

Article