Works matching Marketing %26 society

Results: 793

Expanding our understanding of marketing in society.

Published in:

Journal of the Academy of Marketing Science, 2012, v. 40, n. 1, p. 53, doi. 10.1007/s11747-011-0277-y

By:

Wilkie, William;
Moore, Elizabeth

Publication type:

Article

The American Marketing Association's 2004 Definition of Marketing: Perspectives on Its Implications for Scholarship and the Role and Responsibility of Marketing in Society.

Published in:

Journal of Public Policy & Marketing, 2007, v. 26, n. 2, p. 243, doi. 10.1509/jppm.26.2.243

By:

Gundlach, Gregory T

Publication type:

Article

"MOCINHO" OU "BANDIDO"?: O MARKETING E SUAS RELAÇÕES COM A SOCIEDADE NO "FIO DA NAVALHA".

Published in:

Revista Economia & Gestão, 2015, v. 15, n. 40, p. 251, doi. 10.5752/p.1984-6606.2015v15n40p251

By:

Leite, Ramon Silva;
de Rezende Pinto, Marcelo;
Teixeira, Dalton Jorge;
de Mendonça Joaquim, Adriano;
de Andrade, Matheus Lemos

Publication type:

Article

Cooperative Members' Perceptions of Cooperative Education in Tanzania's Agricultural Marketing Cooperative Societies: Insights from Sengerema and Ukerewe Districts.

Published in:

International Journal of Agricultural Science, Research & Technology (IJASRT) in Extension & Education Systems, 2024, v. 14, n. 2, p. 99

By:

Lawrence, Odax Manumbu;
Iwata, John Jackson

Publication type:

Article

Marketing and Corporate Social Performance: Steering the wheel towards marketing's impact on society.

Published in:

Social Business, 2013, v. 3, n. 3, p. 201, doi. 10.1362/204440813X13778729134282

By:

Pergelova, Albena;
Angulo-Ruiz, Luis Fernando

Publication type:

Article

An Exploration of Marketing's Impacts on Society: A Perspective Linked to Democracy.

Published in:

Journal of Public Policy & Marketing, 2008, v. 27, n. 2, p. 202, doi. 10.1509/jppm.27.2.202

By:

Jocz, Katherine E;
Quelch, John A

Publication type:

Article

Socio-economic and institutional determinants of membership in Agricultural Marketing Co-operative Societies in Mvomero and Kilombero districts, Tanzania.

Published in:

Development Studies Research, 2023, v. 10, n. 1, p. 1, doi. 10.1080/21665095.2022.2163679

By:

Rwela, Anderson G.

Publication type:

Article

Macro-social Marketing.

Published in:

Journal of Macromarketing, 2016, v. 36, n. 3, p. 354, doi. 10.1177/0276146715617509

By:

Kennedy, Ann-Marie

Publication type:

Article

Marketing, Society, and Government: Reflections on an Undergraduate Elective.

Published in:

Journal of Macromarketing, 2008, v. 28, n. 2, p. 192, doi. 10.1177/0276146708316564

By:

Radford, Scott K.;
Hunt, David M.

Publication type:

Article

A Dangerous Divergence: Marketing and Society.

Published in:

Journal of Public Policy & Marketing, 2005, v. 24, n. 1, p. 160, doi. 10.1509/jppm.24.1.160.63896

By:

Sheth, Jagdish N.;
Sisodia, Rajendra S.

Publication type:

Article

Marketing Scholarship, Intellectual Leadership, and the Zeitgeist.

Published in:

Journal of Public Policy & Marketing, 2005, v. 24, n. 1, p. 133, doi. 10.1509/jppm.24.1.133.63892

By:

Andreasen, Alan R.

Publication type:

Article

Marketing Education as Bad Medicine for Society: The Gorilla Dances.

Published in:

Journal of Public Policy & Marketing, 2005, v. 24, n. 1, p. 143, doi. 10.1509/jppm.24.1.143.63906

By:

Holbrook, Morris B.

Publication type:

Article

The influence of shared vision on organizational ambidexterity in coffee marketing co-operative societies in Kenya.

Published in:

International Journal of Research in Business & Social Science, 2023, v. 12, n. 6, p. 23, doi. 10.20525/ijrbs.v12i6.2689

By:

Kiura, Hesbon Mbuthia;
Wanjau, Kenneth;
Kiai, Richard

Publication type:

Article

Adoption of the Marketing Concept by UK Building Societies.

Published in:

Service Industries Journal, 1992, v. 12, n. 4, p. 437, doi. 10.1080/02642069200000058

By:

Thwaites, Des;
Lynch, James E.

Publication type:

Article

Are Unintended Effects of Marketing Regulations Unexpected?

Published in:

Marketing Science, 2012, v. 31, n. 5, p. 739

By:

Pappalardo, Janis K.

Publication type:

Article

Impact of Institutions on Economy of Farmers - A Case Study of Mulkanoor Co-operative Rural Bank and Marketing Society in Telangana.

Published in:

Agricultural Economics Research Review, 2017, p. 309

By:

Lavanya, T.;
Kumar, B. Vijay;
Kumari, R. Vijaya

Publication type:

Article

Impact of a Cooperative Society on the Arecanut Marketing in Kerala -- A Case Study of Central Arecanut Marketing and Processing Cooperative Ltd.

Published in:

Agricultural Economics Research Review, 2014, v. 27, p. 135, doi. 10.5958/0974-0279.2014.00015.9

By:

Karunakaran, N.

Publication type:

Article

USE OF THE ARTIFICIAL INTELLIGENCE (AI) MARKETING IN SOCIETY.

Published in:

South East European Journal of Sustainable Development, 2022, v. 6, n. 1, p. 47

By:

Hamdiu, Ersan;
Dimovski, Tane

Publication type:

Article

Handbook of Marketing and Society.

Published in:

2001

By:

Handelman, Jay M.

Publication type:

Book Review

Society for Marketing Advances.

Published in:: Journal of Marketing Theory & Practice, 2014, v. 22, n. 2, p. 225
Publication type:: Article

CLASSIFICATION OF MARKETING STRATEGIES IN THE INFORMATION SOCIETY.

Published in:

Bulletin of KNUTD, 2014, v. 77, n. 3, p. 79

By:

ROMANENKO, O. A.

Publication type:

Article

Understanding Green Marketing and Advertising in Consumer Society: An Analysis of Method Cleaning Products.

Published in:

Journal of Research for Consumers, 2012, n. 22, p. 71

By:

Ryan, Tanya A.

Publication type:

Article

Hidden in Plain Sight: Building Visibility for Critical Gender Perspectives Exploring Markets, Marketing and Society.

Published in:

Journal of Macromarketing, 2020, v. 40, n. 4, p. 437, doi. 10.1177/0276146720952530

By:

Gurrieri, Lauren;
Previte, Josephine;
Prothero, Andrea

Publication type:

Article

In this Issue.

Published in:

Journal of Macromarketing, 2018, v. 38, n. 4, p. 353, doi. 10.1177/0276146718809593

By:

Peterson, Mark

Publication type:

Article

Glocal Conservatism: How Marketing Articulated a Neotraditional Saudi Arabian Society during the First Oil Boom, c. 1974–1984.

Published in:

Journal of Macromarketing, 2011, v. 31, n. 4, p. 376, doi. 10.1177/0276146711410244

By:

Shechter, Relli

Publication type:

Article

Subjective Well-Being of Different Consumer Lifestyle Segments.

Published in:

Journal of Macromarketing, 2011, v. 31, n. 2, p. 172, doi. 10.1177/0276146710393251

By:

Ganglmair-Wooliscroft, Alexandra;
Lawson, Rob

Publication type:

Article

Explorations of Marketing in Society.

Published in:

2008

By:

Shapiro, Stanley J.

Publication type:

Book Review

Effect of Ethnocentrism on Consumer Behavior and Marketing Strategy in Global Societies.

Published in:

Journal of Global Marketing, 2017, v. 30, n. 2, p. 53, doi. 10.1080/08911762.2017.1305248

By:

Manrai, Ajay K.

Publication type:

Article

Insights From An 11-Year Systematic Review Of Teaching And Pedagogy Topics In The Society For Marketing Advances' Proceedings.

Published in:

Marketing Education Review, 2025, v. 35, n. 1, p. 58, doi. 10.1080/10528008.2024.2424879

By:

France, Stephen;
Edmondson, Diane R.;
Albinsson, Pia A.;
Hopkins, Christopher D.

Publication type:

Article

Development of trust marketing in the digital society.

Published in:

Economic Annals-XXI / Ekonomìčnij Časopis-XXI, 2019, v. 176, n. 3/4, p. 13, doi. 10.21003/ea.V176-02

By:

Popova, Nadezhda;
Skrynkovskyy, Ruslan;
Kataiev, Andrei;
Nevertii, Anna

Publication type:

Article

Broadening the Concept of Public Policy and Marketing: How Far Is Far Enough?

Published in:

Journal of Public Policy & Marketing, 2010, v. 29, n. 2, p. 151, doi. 10.1509/jppm.29.2.151

By:

Hill, Ronald Paul

Publication type:

Article

Exploring Marketing's Relationship to Society.

Published in:

Journal of Public Policy & Marketing, 2005, v. 24, n. 1, p. 1, doi. 10.1509/jppm.24.1.1.63883

By:

Wilkie, William L.

Publication type:

Article

Gentinio marketingo raida postmodernioje visuomenėje.

Published in:

Socialiniai Tyrimai, 2021, v. 44, n. 1, p. 29, doi. 10.15388/Soctyr.44.1.2

By:

Rakšnys, Adomas Vincas;
Žilinskienė, Deimantė

Publication type:

Article

ASSESSING SERVICE QUALITY AND FARMERS' SATISFACTION WITH SERVICE PROVIDED BY AGRICULTURAL MARKETING COOPERATIVE SOCIETIES IN MVOMERO AND KILOMBERO DISTRICTS, TANZANIA.

Published in:

Ghana Journal of Development Studies, 2023, v. 20, n. 2, p. 59, doi. 10.4314/gjds.v20i2.3

By:

Rwela, Anderson G.

Publication type:

Article

TOURIST SATISFACTION IN ERA SOCIETY 5.0 AS A MARKETING STRATEGY.

Published in:

Journal of Eastern European & Central Asian Research, 2023, v. 10, n. 6, p. 877, doi. 10.15549/jeecar.v10i6.1509

By:

Anggraeni, Tuti;
Gaffar, Vanessa;
Disman, Disman;
Dirgantari, Puspo Dewi;
Handayani, Trustorini

Publication type:

Article

APPLYING SOCIAL MARKETING IN FUNDRAISING ACTIVITIES TO CIVIL SOCIETY ORGANIZATIONS.

Published in:

International Journal of Management Cases, 2011, v. 13, n. 3, p. 416, doi. 10.5848/apbj.2011.00077

By:

BALOG, ANTAL

Publication type:

Article

Consortium survey on marketing and society issues: Summary and results.

Published in:

Journal of Macromarketing, 1997, v. 17, n. 2, p. 89, doi. 10.1177/027614679701700209

By:

Wilkie, William L.;
Moore-Shay, Elizabeth S.

Publication type:

Article

Critical Success Factors for the Better Performance of Agricultural Marketing Co-operative Societies in Rombo District, Tanzania: Are Members Aware of Them?

Published in:

Cogent Business & Management, 2022, v. 9, n. 1, p. 1, doi. 10.1080/23311975.2022.2144703

By:

Shirima, Victor

Publication type:

Article

Hoping For The Best in Education: Globalisation, social imaginaries and young people.

Published in:

Social Alternatives, 2013, v. 32, n. 2, p. 31

By:

SELLAR, SAM

Publication type:

Article

MARKETING SCIENCE.

Published in:

1968

By:

Longman, Kenneth A.;
Stidsen, Bent;
Solomon, Morris J.;
Alling, Roger

Publication type:

Letter

Immense Changes in Society and Their Impact on Marketing Philosophy.

Published in:

Journal of Tourism & Services, 2013, v. 4, n. 5/6, p. 90

By:

Horáková, Helena;
Švarcová, Marie;
Bendová, Šárka

Publication type:

Article

Legal Pluralism in Traditional Societies: A Case of Agricultural Marketing Relations in Northwest Pakistan.

Published in:

Journal of Humanities & Social Sciences (Pakistan), 2016, v. 24, n. 1, p. 13

By:

Jan, Inayatullah;
Akram, Waqar

Publication type:

Article

Networks, Markets, and Inequality<sup>†</sup>.

Published in:

American Economic Review, 2017, v. 107, n. 1, p. 1, doi. 10.1257/aer.20150635

By:

Gagnon, Julien;
Goyal, Sanjeev

Publication type:

Article

Strategic sport marketing in the society of the spectacle.

Published in:

Journal of Strategic Marketing, 2024, v. 32, n. 6, p. 744, doi. 10.1080/0965254X.2021.1965188

By:

Richelieu, André;
Webb, Andrew

Publication type:

Article

Small Firm Marketing in China: A Comparative Study.

Published in:

Small Business Economics, 2001, v. 16, n. 4, p. 279, doi. 10.1023/A:1011179823847

By:

Wai-sum Siu

Publication type:

Article

SOCIETY AND MARKETING.

Published in:

1973

By:

Shawver, Donald L.;
Anderson, Rolph E.

Publication type:

Book Review

MARKETING AND SOCIETY.

Published in:

1972

By:

Morin, Bernard A.;
Gordon, Guy G.

Publication type:

Book Review

MARKETING AND SOCIETY: THE CHALLENGE.

Published in:

1970

By:

Gordon, Guy G.;
Thaddeus H. Spratlen

Publication type:

Book Review

Marketing Processes in Developing Latin American Societies.

Published in:

Journal of Marketing, 1968, v. 32, n. 3, p. 50, doi. 10.2307/1249762

By:

Slater, Charles C.

Publication type:

Article

Does Marketing Activity Contribute to a Society's Well-Being? The Role of Economic Efficiency.

Published in:

Journal of Business Ethics, 2012, v. 107, n. 2, p. 91, doi. 10.1007/s10551-011-1030-7

By:

Sirgy, M.;
Yu, Grace;
Lee, Dong-Jin;
Wei, Shuqin;
Huang, Ming-Wei

Publication type:

Article