芬兰教育品牌建构与国际传播一基于整合营销传播理论视角.
- Published in:
- International & Comparative Education, 2023, v. 45, n. 9, p. 3, doi. 10.20013/j.cnki.ICE.2023.09.01
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- Publication type:
- Article
Works matching Integrated marketing
Results: 1920
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الإتصالات التسويقية المتكاملة وانعكاساتها على الحصة السوقية : دراسة استطلاعية لآراء عينة من المديرين في شركة كورك للاتصالات المتنقلة في محافظتي نينوى واربيل.
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- Muthanna Journal of Administrative & Economics Sciences, 2023, v. 13, n. 1, p. 99, doi. 10.52113/6/2023-13-1/99-112
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- Publication type:
- Article
3
DIGITAL PROMOTION AS SOLUTION FOR INTEGRATED MARKETING COMMUNICATION IN BUSINESS.
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- Economic Science for Rural Development Conference Proceedings, 2018, n. 48, p. 338, doi. 10.22616/ESRD.2018.103
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- Publication type:
- Article
4
City integrated marketing communication -- identification and measurement framework.
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- Argumenta Oeconomica, 2023, v. 50, n. 1, p. 5, doi. 10.15611/aoe.2023.1.01
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- Article
5
SOSYAL MEDYADA BÜTÜNLEŞİK PAZARLAMA İLETİŞİM UYGULAMALARI: KARŞILAŞTIRMALI BİR ANALİZ.
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- Journal of Marmara University Social Sciences Institute / Öneri, 2023, v. 18, n. 59, p. 243, doi. 10.14783/maruoneri.1082523
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- Article
6
Bütünleşik Pazarlama İletişiminden Bütünleşik Şehir Pazarlaması İletişimine Yönelik Teorik Bir Çerçeve.
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- Journal of Communication Theory & Research / Iletisim Kuram ve Arastirma Dergisi, 2022, n. 57, p. 185, doi. 10.47998/ikad.1021022
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- Article
7
MEASURING INTEGRATED MARKETING COMMUNICATION.
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- Scientific Annals of the 'Alexandru Ioan Cuza' University of Iasi: Economic Sciences Series, 2011, p. 351
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- Article
8
دور العلاقات العامة في إطار منظومة الاتصالات التسويقية المتكاملة
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- Journal of Public Relations Research Middle East / Magallat Bhut Al-Laqat Al-Amh - Al-Srq Al-Aust, 2020, n. 27, p. 451
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- Article
9
Factors Influencing Integrated Marketing Communication Strategy: Empirical Evidence from Fashionable Apparel Businesses in Thailand.
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- Human Behavior, Development & Society, 2018, v. 19, n. 4, p. 64
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- Publication type:
- Article
10
RAZVOJ I ZNAČAJ KONCEPTA INTEGRISANE MARKETINŠKE KOMUNIKACIJE.
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- Economic Themes, 2009, v. 47, n. 1, p. 139
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- Publication type:
- Article
11
THE INTEGRATED MARKETING COMMUNICATION IN CROATIAN COMPANIES.
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- Interdisciplinary Description of Complex Systems, 2024, v. 22, n. 4, p. 401, doi. 10.7906/indecs.22.4.3
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- Publication type:
- Article
12
EFECTOS DE LA COMUNICACIÓN INTEGRADA DE MARKETING A TRAVÉS DE LA CONSISTENCIA ESTRATÉGICA: UNA PROPUESTA TEÓRICA Y METODOLÓGICA.
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- Estudios Gerenciales, 2009, v. 25, n. 111, p. 35
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- Publication type:
- Article
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The Impact of Integrated Marketing Communications on Customer Purchasing Decision in Yemen's Telecommunications Industry.
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- SAR Journal (2619-9955), 2022, v. 5, n. 1, p. 29, doi. 10.18421/SAR51-04
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- Publication type:
- Article
14
Influence of Integrated Marketing and Brand Image on Intention to Buy Franchise Drink Company in Surabaya.
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- KnE Social Sciences, 2021, p. 184, doi. 10.18502/kss.v5i5.8808
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- Publication type:
- Article
15
Integrated marketing communications at solar energy equipment market.
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- Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj, 2013, n. 4, p. 52
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- Publication type:
- Article
16
ECONOMIC EFFECTS OF INTEGRATED MARKETING COMMUNICATIONS - THE CASE OF FOOD PRODUCTS.
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- Economics of Agriculture / Ekonomika Poljoprivrede, 2018, v. 65, n. 3, p. 985, doi. 10.5937/ekoPolj1803985D
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- Publication type:
- Article
17
THE INFLUENCE OF THE PROMOTIONAL MIX WITH THE APPLICATION OF INTEGRATED MARKETING INSTRUMENTS IN THE IMPLEMENTATION OF CORPORATE BRANDING STRATEGIES IN FUNCTION OF COMPETITIVE POSITIONING OF THE BRAND.
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- UTMS Journal of Economics, 2023, v. 14, n. 1, p. 74
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- Publication type:
- Article
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THE IMPACT OF INTEGRATED MARKETING COMMUNICATION ON CUSTOMER BEHAVIOR.
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- UTMS Journal of Economics, 2021, v. 12, n. 1, p. 40
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- Publication type:
- Article
19
INTEGRATED MARKETING COMMUNICATION, COLLABORATIVE MARKETING, AND GLOBAL BRAND BUILDING IN TAIWAN.
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- International Journal of Organizational Innovation, 2015, v. 7, n. 4, p. 99
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- Publication type:
- Article
20
El panorama de las políticas de comunicación integral y gestión de la RSC en las PYMES mexicanas.
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- Intangible Capital, 2013, v. 9, n. 1, p. 20, doi. 10.3926/ic.325
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- Article
21
رائه مدل آمیخته یکپارچه بازاریابی مبتنی بر رفتار مشتری صنعتی (مطالعه موردی: شرکت نفت بهران).
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- Consumer Behavior Studies Journal / Muṭāli̒āt-i Raftār-i Maṣraf/Kunandah, 2023, v. 10, n. 2, p. 1
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- Article
22
Efectos de la comunicación integrada de marketing sobre el valor de marca: el rol de la cocreación de valor y el conocimiento ecológico del huésped.
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- Revista Perspectiva Empresarial, 2021, v. 8, n. 1, p. 55, doi. 10.16967/23898186.685
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- Article
23
Development of the Concept of Integrated Marketing Communications.
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- Turkish Online Journal of Qualitative Inquiry, 2021, v. 12, n. 8, p. 2371
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- Article
24
» اتصالات « اتجاهات المستهلكين إزاء الاتصالات التسويقية المتكاملة لشركة » دراسة لعينة من مشتركيها في إمارة أبو ظبي « الإماراتية.
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- Al-Bahith Al-Aalami, 2021, v. 13, n. 52, p. 53
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- Publication type:
- Article
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UTICAJ INTEGRISANIH MARKETINŠKIH KOMUNIKACIJA NA BREND ORIJENTACIJU I TRŽIŠNU ORIJENTACIJU U VREMENU SAVREMENE DIGITALNE EKONOMIJE.
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- Business Consultant / Poslovni Konsultant, 2020, v. 12, n. 92, p. 63
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- Article
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The effect of integrated marketing communication on visitor value and its impact on intention to revisit tourist villages: The moderating effect of propensity to travel.
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- Quality - Access to Success, 2023, v. 24, n. 194, p. 319, doi. 10.47750/QAS/24.194.36
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- Article
27
Integruotos marketingo komunikacijos koncepcinis dualizmas.
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- Management of Organizations: Systematic Research, 2007, n. 42, p. 111
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- Publication type:
- Article
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تبیین نقش پیشایند جهت گیری های استراتژیک در توسعۀ ارتباطات یکپارچۀ بازاریابی و عملکرد برند
- Published in:
- New Marketing Research Journal, 2019, v. 8, n. 4, p. 77
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- Publication type:
- Article
29
THE STRUCTURE OF AN INTEGRATED INTERNET MARKETING COMPLEX, BASED ON THE MARKETING-MIX CONCEPT.
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- Acta Scientiarum Polonorum. Oeconomia, 2020, v. 19, n. 3, p. 117, doi. 10.22630/ASPE.2020.19.3.34
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- Article
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LAS COMUNICACIONES INTEGRADAS DE MARKETING (CIM) COMO PILAR DE LA ESTRATEGIA DE MARKETING VERDE Y SUS IMPLICACIONES EN LA GESTIÓN AMBIENTAL.
- Published in:
- Revista Facultad de Ciencias Economicas: Investigacion y Reflexion, 2012, v. 20, n. 2, p. 69, doi. 10.18359/rfce.2165
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- Publication type:
- Article
31
SOCIAL MEDIA: A PARADIGM SHIFT IN INTEGRATED MARKETING COMMUNICATION.
- Published in:
- Integral Review: A Journal of Management, 2013, v. 6, n. 2, p. 1
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- Publication type:
- Article
32
Developing an Integrated Marketing Mix Based on the Behavior of Industrial Customer: The Case of Behran Oil Company.
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- Iranian Journal of Management Studies, 2023, v. 16, n. 2, p. 465, doi. 10.22059/ijms.2022.327456.674659
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- Publication type:
- Article
33
An Examination of Integrated Marketing Communication in U.S. Public Institutions of Higher Education.
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- Journal of Marketing for Higher Education, 2009, v. 19, n. 2, p. 142, doi. 10.1080/08841240903423166
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- Article
34
THE SYSTEM OF INTEGRATED MARKETING COMMUNICATIONS.
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- Education & Science Without Borders, 2018, v. 9, n. 17, p. 37
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- Publication type:
- Article
35
STRATEGIC VISION AND INTEGRATED MARKETING CAMPAIGN.
- Published in:
- Annals of 'Constantin Brancusi' University of Targu-Jiu. Economy Series / Analele Universităţii 'Constantin Brâncuşi' din Târgu-Jiu Seria Economie, 2019, n. 6, p. 41
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- Publication type:
- Article
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USING INTEGRATED MARKETING COMMUNICATION TO CREATE LONG-TERM VALUE FOR A SUSTAINABLE ORGANIZATION. CASE STUDY: THE BAKERY INDUSTRY IN ROMANIA.
- Published in:
- Annals of 'Constantin Brancusi' University of Targu-Jiu. Economy Series / Analele Universităţii 'Constantin Brâncuşi' din Târgu-Jiu Seria Economie, 2015, n. 3, p. 130
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- Article
37
Tüketicilerin Bütünleşik Pazarlama İletişimi Faaliyetlerine Yönelik Tutumlarının İncelenmesi: Mobilya Sektörü Örneği.
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- Journal of Business Research-Turk / Isletme Arastirmalari Dergisi, 2019, v. 11, n. 3, p. 1712, doi. 10.20491/isarder.2019.700
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- Publication type:
- Article
38
MARKETING MANAGEMENT'S VIEW OF INTEGRATED MARKETING COMMUNICATIONS.
- Published in:
- Journal of Social Research, 2023, v. 2, n. 2, p. 589, doi. 10.55324/josr.v2i2.668
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- Publication type:
- Article
39
A STUDY ON THE EFFECTIVENESS OF INTEGRATED MARKETING COMMUNICATION ON DIFFERENT BRANDS OF GOLD JEWELLERY.
- Published in:
- CLEAR International Journal of Research in Commerce & Management, 2016, v. 7, n. 9, p. 77
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- Publication type:
- Article
40
Online integrated marketing communication strategies of international brands: standardization vs. adaptation approaches.
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- Journal of Marketing Communications, 2024, v. 30, n. 7, p. 810, doi. 10.1080/13527266.2023.2177710
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- Publication type:
- Article
41
A Pilot Study Testing Aspects of the Integrated Marketing Communications Concept.
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- Journal of Marketing Communications, 2005, v. 11, n. 3, p. 191, doi. 10.1080/1352726042000333199
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- Publication type:
- Article
42
The Relationship between Hexa Helix and Marketing Performance of Food Product SMEs for Souvenirs: The Mediating Effect of Product Innovation and Integrated Marketing.
- Published in:
- Quality Innovation Prosperity / Kvalita Inovácia Prosperita, 2024, v. 28, n. 3, p. 100, doi. 10.12776/qip.v28i3.2079
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- Publication type:
- Article
43
TÜKETİCİLERİN BÜTÜNLEŞİK PAZARLAMA İLETİŞİMİ İLE REKLAM VE PARASAL SATIŞ PROMOSYONLARININ KULLANILMASINA YÖNELİK ALGILARININ MARKA DENKLİĞİ ÜZERİNDEKİ ETKİLERİ.
- Published in:
- Electronic Journal of Social Sciences, 2021, v. 20, n. 77, p. 217, doi. 10.17755/esosder.679413
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- Article
44
Integrated marketing communications: a strategic priority in health and medicine.
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- 2020
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- Publication type:
- journal article
45
Comunicación Integrada de Marketing en Nicaragua. Análisis comparativo de los emprendimientos femeninos del sector moda.
- Published in:
- Mediterranean Journal of Communication / Revista Mediterránea de Comunicación, 2021, v. 12, n. 2, p. 263, doi. 10.14198/MEDCOM.19393
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- Publication type:
- Article
46
Customer Experience and Integrated Marketing Communication in the Automotive Lubricants Market.
- Published in:
- Economic Analysis (0013-3213), 2021, v. 54, n. 2, p. 68, doi. 10.28934/ea.21.54.2.pp68-81
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- Publication type:
- Article
47
Development and Implementation of the Integrated Marketing Communications Concept.
- Published in:
- Economic Analysis (0013-3213), 2019, v. 52, n. 1, p. 36, doi. 10.28934/ea.19.52.12.pp36-47
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- Publication type:
- Article
48
INTEGRISANE MARKETINŠKE KOMUNIKACIJE U IZGRADNJI KORPORATIVNOG BRENDA NA B2B TRŽIŠTU.
- Published in:
- Economic Themes, 2011, v. 49, n. 2, p. 281
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- Publication type:
- Article
49
Same But Different—Perceptions of Integrated Marketing Communication Among Marketing Communication Partners in Australia.
- Published in:
- Journal of Promotion Management, 2010, v. 16, n. 1/2, p. 6, doi. 10.1080/10496490903571233
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- Article
50
Integrated Marketing Communications and Market Planning: Their Implications to Brand Equity Building.
- Published in:
- Journal of Promotion Management, 2004, v. 11, n. 1, p. 101, doi. 10.1300/J057v11n01̱07
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- Publication type:
- Article