Works matching Integrated Marketing Communications
Results: 920
STRATEGI INTEGRATED MARKETING COMMUNICATION DALAM MEMBENTUK LOYALITAS SAKANA FROZEN FOOD.
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- Journal of Syntax Literate, 2024, v. 9, n. 11, p. 6998, doi. 10.36418/syntax-literate.v9i11.17251
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- Article
City integrated marketing communication -- identification and measurement framework.
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- Argumenta Oeconomica, 2023, v. 50, n. 1, p. 5, doi. 10.15611/aoe.2023.1.01
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MEASURING INTEGRATED MARKETING COMMUNICATION.
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- Scientific Annals of the 'Alexandru Ioan Cuza' University of Iasi: Economic Sciences Series, 2011, p. 351
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- Article
芬兰教育品牌建构与国际传播一基于整合营销传播理论视角.
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- International & Comparative Education, 2023, v. 45, n. 9, p. 3, doi. 10.20013/j.cnki.ICE.2023.09.01
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- Article
DIGITAL PROMOTION AS SOLUTION FOR INTEGRATED MARKETING COMMUNICATION IN BUSINESS.
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- Economic Science for Rural Development Conference Proceedings, 2018, n. 48, p. 338, doi. 10.22616/ESRD.2018.103
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- Article
دور العلاقات العامة في إطار منظومة الاتصالات التسويقية المتكاملة
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- Journal of Public Relations Research Middle East / Magallat Bhut Al-Laqat Al-Amh - Al-Srq Al-Aust, 2020, n. 27, p. 451
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- Article
ВЛИЈАНИЕТО НА ИНТЕГРИРАНИ МАРКЕТИНГ КОМУНИКАЦИИ.
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- Knowledge: International Journal, 2020, v. 43, n. 5, p. 1155
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- Article
SOSYAL MEDYADA BÜTÜNLEŞİK PAZARLAMA İLETİŞİM UYGULAMALARI: KARŞILAŞTIRMALI BİR ANALİZ.
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- Journal of Marmara University Social Sciences Institute / Öneri, 2023, v. 18, n. 59, p. 243, doi. 10.14783/maruoneri.1082523
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- Article
الإتصالات التسويقية المتكاملة وانعكاساتها على الحصة السوقية : دراسة استطلاعية لآراء عينة من المديرين في شركة كورك للاتصالات المتنقلة في محافظتي نينوى واربيل.
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- Muthanna Journal of Administrative & Economics Sciences, 2023, v. 13, n. 1, p. 99, doi. 10.52113/6/2023-13-1/99-112
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USING INTEGRATED MARKETING COMMUNICATION TO CREATE LONG-TERM VALUE FOR A SUSTAINABLE ORGANIZATION. CASE STUDY: THE BAKERY INDUSTRY IN ROMANIA.
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- Annals of 'Constantin Brancusi' University of Targu-Jiu. Economy Series / Analele Universităţii 'Constantin Brâncuşi' din Târgu-Jiu Seria Economie, 2015, n. 3, p. 130
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- Article
EVOLUTION OF THE MAIN MODELS OF INTEGRATED MARKETING COMMUNICATIONS WHO HAVE THE ROLE TO INFLUENCE CONSUMER BUYING BEHAVIOR.
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- Annals of 'Constantin Brancusi' University of Targu-Jiu. Economy Series / Analele Universităţii 'Constantin Brâncuşi' din Târgu-Jiu Seria Economie, 2015, v. 2, n. 1, p. 251
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The Model of Integrated Marketing Communication: Who has the Role to Influence Consumer Behaviour.
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- Acta Universitatis Danubius: Œconomica, 2015, v. 11, n. 1, p. 22
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O Papel da Comunicação Integrada de Marketing na Construçãodo Valor da Marca: O Caso Bunge Fertilizantes.
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- Revista Organizações em Contexto, 2015, v. 11, n. 21, p. 127, doi. 10.15603/1982-8756/roc.v11n21p127-159
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A Pilot Study Testing Aspects of the Integrated Marketing Communications Concept.
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- Journal of Marketing Communications, 2005, v. 11, n. 3, p. 191, doi. 10.1080/1352726042000333199
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- Article
TÜKETİCİLERİN BÜTÜNLEŞİK PAZARLAMA İLETİŞİMİ İLE REKLAM VE PARASAL SATIŞ PROMOSYONLARININ KULLANILMASINA YÖNELİK ALGILARININ MARKA DENKLİĞİ ÜZERİNDEKİ ETKİLERİ.
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- Electronic Journal of Social Sciences, 2021, v. 20, n. 77, p. 217, doi. 10.17755/esosder.679413
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- Article
» اتصالات « اتجاهات المستهلكين إزاء الاتصالات التسويقية المتكاملة لشركة » دراسة لعينة من مشتركيها في إمارة أبو ظبي « الإماراتية.
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- Al-Bahith Al-Aalami, 2021, v. 13, n. 52, p. 53
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- Article
Integruotos marketingo komunikacijos koncepcinis dualizmas.
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- Management of Organizations: Systematic Research, 2007, n. 42, p. 111
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- Article
UTICAJ INTEGRISANIH MARKETINŠKIH KOMUNIKACIJA NA BREND ORIJENTACIJU I TRŽIŠNU ORIJENTACIJU U VREMENU SAVREMENE DIGITALNE EKONOMIJE.
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- Business Consultant / Poslovni Konsultant, 2020, v. 12, n. 92, p. 63
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RAZVOJ I ZNAČAJ KONCEPTA INTEGRISANE MARKETINŠKE KOMUNIKACIJE.
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- Economic Themes, 2009, v. 47, n. 1, p. 139
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Online integrated marketing communication strategies of international brands: standardization vs. adaptation approaches.
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- Journal of Marketing Communications, 2024, v. 30, n. 7, p. 810, doi. 10.1080/13527266.2023.2177710
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An Examination of Integrated Marketing Communication in U.S. Public Institutions of Higher Education.
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- Journal of Marketing for Higher Education, 2009, v. 19, n. 2, p. 142, doi. 10.1080/08841240903423166
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Processo De Planejamento Da Comunicação Integrada De Marketing: Pedigree Adotar É Tudo De Bom.
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- Revista FSA, 2015, v. 12, n. 6, p. 3, doi. 10.12819/2015.12.6.1
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Establishing a Hierarchy Model for Evaluating Integrated Marketing Communications Services of Newspaper Groups in Taiwan.
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- International Journal of Customer Relationship Marketing & Management, 2013, v. 4, n. 4, p. 27, doi. 10.4018/ijcrmm.2013100102
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SOCIAL MEDIA: A PARADIGM SHIFT IN INTEGRATED MARKETING COMMUNICATION.
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- Integral Review: A Journal of Management, 2013, v. 6, n. 2, p. 1
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LAS COMUNICACIONES INTEGRADAS DE MARKETING (CIM) COMO PILAR DE LA ESTRATEGIA DE MARKETING VERDE Y SUS IMPLICACIONES EN LA GESTIÓN AMBIENTAL.
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- Revista Facultad de Ciencias Economicas: Investigacion y Reflexion, 2012, v. 20, n. 2, p. 69, doi. 10.18359/rfce.2165
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تبیین نقش پیشایند جهت گیری های استراتژیک در توسعۀ ارتباطات یکپارچۀ بازاریابی و عملکرد برند
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- New Marketing Research Journal, 2019, v. 8, n. 4, p. 77
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ECONOMIC EFFECTS OF INTEGRATED MARKETING COMMUNICATIONS - THE CASE OF FOOD PRODUCTS.
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- Economics of Agriculture / Ekonomika Poljoprivrede, 2018, v. 65, n. 3, p. 985, doi. 10.5937/ekoPolj1803985D
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THE IMPACT OF INTEGRATED MARKETING COMMUNICATIONS ON THE POSITION OF TOURIST DESTINATION - EXAMPLE OF BOSNIA AND HERZEGOVINA.
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- Proceedings of the Faculty of Economics in East Sarajevo / Zbornik Radova Ekonomskog Fakulteta u Istočnom Sarajevu, 2014, n. 8, p. 175, doi. 10.7251/ZREFIS1408175R
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COMUNICACIÓN INTEGRADA DE MARKETING: UN ACERCAMIENTO A LA EVOLUCIÓN DEL CONCEPTO.
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- Semestre Económico, 2014, v. 17, n. 35, p. 161
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BÜTÜNLEŞİK PAZARLAMA İLETİŞİMİNİN DİJİTAL İÇERİK PAZARLAMASINDA KULLANILMASI: TÜRKİYE GİYİM SEKTÖRÜ İNCELEMESİ.
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- Journal of International Social Research, 2018, v. 11, n. 59, p. 1262, doi. 10.17719/jisr.2018.2732
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The Impact of Integrated Marketing Communications on Customer Purchasing Decision in Yemen's Telecommunications Industry.
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- SAR Journal (2619-9955), 2022, v. 5, n. 1, p. 29, doi. 10.18421/SAR51-04
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ANALYZING THE CONSUMER PROFILING FOR IMPROVING EFFORTS OF INTEGRATED MARKETING COMMUNICATION.
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- SEA: Practical Application of Science, 2014, v. 2, n. 2, p. 101
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Integrated Internal Marketing Communication (IIMC).
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- Marketing Review, 2008, v. 8, n. 3, p. 223, doi. 10.1362/146934708X337654
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A STUDY ON THE EFFECTIVENESS OF INTEGRATED MARKETING COMMUNICATION ON DIFFERENT BRANDS OF GOLD JEWELLERY.
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- CLEAR International Journal of Research in Commerce & Management, 2016, v. 7, n. 9, p. 77
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- Article
EFECTOS DE LA COMUNICACIÓN INTEGRADA DE MARKETING A TRAVÉS DE LA CONSISTENCIA ESTRATÉGICA: UNA PROPUESTA TEÓRICA Y METODOLÓGICA.
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- Estudios Gerenciales, 2009, v. 25, n. 111, p. 35
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- Article
Integrated marketing communications at solar energy equipment market.
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- Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj, 2013, n. 4, p. 52
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Efectos de la comunicación integrada de marketing sobre el valor de marca: el rol de la cocreación de valor y el conocimiento ecológico del huésped.
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- Revista Perspectiva Empresarial, 2021, v. 8, n. 1, p. 55, doi. 10.16967/23898186.685
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INTEGRATED MARKETING COMMUNICATION - TOWARDS A HOLISTIC CONCEPT.
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- Management Sciences / Nauki o Zarzadzaniu, 2016, v. 28, n. 3, p. 20, doi. 10.15611/noz.2016.3.02
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Development of the Concept of Integrated Marketing Communications.
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- Turkish Online Journal of Qualitative Inquiry, 2021, v. 12, n. 8, p. 2371
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INTEGRATED MARKETING COMMUNICATION, COLLABORATIVE MARKETING, AND GLOBAL BRAND BUILDING IN TAIWAN.
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- International Journal of Organizational Innovation, 2015, v. 7, n. 4, p. 99
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Factors Influencing Integrated Marketing Communication Strategy: Empirical Evidence from Fashionable Apparel Businesses in Thailand.
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- Human Behavior, Development & Society, 2018, v. 19, n. 4, p. 64
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THE IMPACT OF INTEGRATED MARKETING COMMUNICATION ON CUSTOMER BEHAVIOR.
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- UTMS Journal of Economics, 2021, v. 12, n. 1, p. 40
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El panorama de las políticas de comunicación integral y gestión de la RSC en las PYMES mexicanas.
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- Intangible Capital, 2013, v. 9, n. 1, p. 20, doi. 10.3926/ic.325
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MARKETING MANAGEMENT'S VIEW OF INTEGRATED MARKETING COMMUNICATIONS.
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- Journal of Social Research, 2023, v. 2, n. 2, p. 589, doi. 10.55324/josr.v2i2.668
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THE ROLE OF INTEGRATED MARKETING COMMUNICATIONS IN ENERGY EFFICIENT TECHNOLOGIES INTRODUCTION AND DEVELOPMENT.
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- Social & Economic Revue, 2018, v. 16, n. 3, p. 47
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Integrated marketing communications: a strategic priority in health and medicine.
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- 2020
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- journal article
الاتصالات التسويقية المتكاملة وتاثيرها في تنشيط الاداء التسويقي / بحث ميداني في الشركة العامة لصناعة الزيوت النباتية
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- Journal of Economics & Administrative Sciences, 2018, v. 24, n. 105, p. 103, doi. 10.33095/jeas.v24i105.64
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THE INFLUENCE OF INTEGRATED MARKETING COMMUNICATIONS ON THE PROCESS OF CREATING A HEALTHY LIFESTYLE.
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- Revista Romana de Bioetica, 2015, v. 13, n. 3, p. 68
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THE SYSTEM OF INTEGRATED MARKETING COMMUNICATIONS.
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- Education & Science Without Borders, 2018, v. 9, n. 17, p. 37
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The Usage Level and Effectiveness of Quick Response (QR) Codes for Integrated Marketing Communication Purposes among College Students.
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- International Journal of Integrated Marketing Communications, 2011, v. 3, n. 2, p. 7
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- Article