Establishing student perceptions of an entrepreneur using word associations.Published in:Acta Commercii, 2014, v. 14, n. 2, p. 1, doi. 10.4102/ac.v14i2.239By:Goliath, Jasmine E.;Farrington, Shelley M.;Saunders, Shelley B.Publication type:Article
Some theoretical perspectives of co-creation and coproduction of value by customers.Published in:Acta Commercii, 2014, v. 14, n. 2, p. 1, doi. 10.4102/ac.v14i2.237By:Terblanche, Nic S.Publication type:Article