Role of Carroll's CSR Pyramid in Shaping Consumer Buying Behavior: A Case of Detergent Industry of Pakistan.
- Published in:
- Lahore Journal of Business, 2021, v. 9, n. 2, p. 109, doi. 10.35536/ljb.2021.v9.i2.a5
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- Publication type:
- Article
Works matching IS 22230025 AND DT 2021 AND VI 9 AND IP 2
Results: 5
1
2
(In) Direct Effects of Customer-Defined Market Orientation on Brand Loyalty through Purchase Intention and Brand Image: A Parallel Mediation Approach.
- Published in:
- Lahore Journal of Business, 2021, v. 9, n. 2, p. 79, doi. 10.35536/ljb.2021.v9.i2.a4
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- Publication type:
- Article
3
A Comparative Study of Banking Sectors of Pakistan and India: An Application of Data Envelopment Analysis.
- Published in:
- Lahore Journal of Business, 2021, v. 9, n. 2, p. 41, doi. 10.35536/ljb.2021.v9.i2.a3
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- Publication type:
- Article
4
The Mediating Role of Customer Engagement on Brand Involvement and Emotional Brand Attachment.
- Published in:
- Lahore Journal of Business, 2021, v. 9, n. 2, p. 19, doi. 10.35536/ljb.2021.v9.i2.a2
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- Publication type:
- Article
5
Pre-COVID Performance and Risk Assessment of Asset Management Companies; Evidence from an Emerging Market.
- Published in:
- Lahore Journal of Business, 2021, v. 9, n. 2, p. 1, doi. 10.35536/ljb.2021.v9.i2.a1
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- Publication type:
- Article