A Model of Heterogeneous Multicategory Choice for Market Basket Analysis.
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- Review of Marketing Science, 2013, v. 11, n. 1, p. 1, doi. 10.1515/roms-2012-0001
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Works matching IS 21945985 AND DT 2013 AND VI 11 AND IP 1
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Examining the Dynamics of Consumer Interest and Live Performance Event TicketSales in the Presence of a Critical Industry-Wide Event.
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- Review of Marketing Science, 2013, v. 11, n. 1, p. 33, doi. 10.1515/roms-2012-0002
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- Article