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LIFESTYLE INFLUENCERS ON SOCIAL MEDIA: WHICH CONTENT AND PROFILES ATTRACT AND RETAIN FOLLOWERS?
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- REMark: Revista Brasileira de Marketing, 2023, v. 22, n. 5, p. 2133, doi. 10.5585/remark.v22i5.22837
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DOES THE POLITICAL CANDIDATE'S BRAND INFLUENCE VOTING INTENTION?
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- REMark: Revista Brasileira de Marketing, 2023, v. 22, n. 5, p. 2081, doi. 10.5585/remark.v22i5.20754
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VALUE CO-CREATION ON SOUNDCLOUD: A NETNOGRAPHIC APPROACH.
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- REMark: Revista Brasileira de Marketing, 2023, v. 22, n. 5, p. 2016, doi. 10.5585/remark.v22i5.22476
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SHOPPING HABIT FORMATION BY CONSUMERS ON BLACK FRIDAY.
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- REMark: Revista Brasileira de Marketing, 2023, v. 22, n. 5, p. 1955, doi. 10.5585/remark.v22i5.22565
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PREDICTING MOTIVATION AND INTENTION TO PARTICIPATE AND RECOMMEND FOOD & DRINK GROUPS ON FACEBOOK VIA EWOM: A DEEP INVESTIGATION BASED ON THE ANN ANALYSIS.
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- REMark: Revista Brasileira de Marketing, 2023, v. 22, n. 5, p. 1888, doi. 10.5585/remark.v22i5.23229
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- Article