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A STRATEGIC MARKETING PERSPECTIVE ON ENTREPRENEURS & INNOVATION.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 602, doi. 10.5585/remark.v20i3.16322
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QUALITATIVE RESEARCH IN MARKETING: OVERVIEW OF THE BRAZILIAN SCIENTIFIC PRODUCTION FROM 2010 TO 2019.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 575, doi. 10.5585/remark.v20i3.16603
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- Article
HOW MUCH FOR THE SHOW? FOOTBALL TICKETS FROM A HEDONIC PERSPECTIVE.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 105, doi. 10.5585/remark.v20i3.15802
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- Article
IS TODAY A POSTING DAY? A CROSS-CULTURAL STUDY ON TWITTER.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 496, doi. 10.5585/remark.v20i3.17668
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- Article
TO BE OR NOT TO BE HAPPY? THAT IS THE QUESTION OF CONSUMPTION IN SOCIAL BEHAVIORS.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 461, doi. 10.5585/remark.v20i3.18367
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- Article
ENVIRONMENTAL MARKETING: ACCEPTANCE OF PRICE PREMIUM IN THE BRAZILIAN APPAREL INDUSTRY.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 437, doi. 10.5585/remark.v20i3.19495
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- Article
THE RELATIONSHIP BETWEEN INDULGENCE AND VANITY IN THE CONSUMPTION INTENTION.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 415, doi. 10.5585/remark.v20i3.17125
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- Article
CONSUMER BEHAVIOR IN RELATION TO THE DISPOSAL OF EMOTIONAL AND HEDONIC VALUE GOODS.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 3, p. 548, doi. 10.5585/remark.v20i3.17448
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- Article