Self-extension in the digital world: conceptual framework proposal.
- Published in:
- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 309, doi. 10.5585/remark.v19i2.17772
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- Publication type:
- Article
Works matching IS 21775184 AND DT 2020 AND VI 19 AND IP 2
Results: 11
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A VISION ON THE QUALITY OF WEBSITES AND THEIR EFFECTS ON THE INTENTION OF USE AND RECOMMENDATION OF TOURISM SERVICES FOR DIFFERENT LEVELS OF CONSUMER EXPERIENCE.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 261, doi. 10.5585/remark.v19i2.16118
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- Article
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THE CHALLENGE OF BRAND BUILDING: PROPOSAL OF A MODEL.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 470, doi. 10.5585/remark.v19i2.17778
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- Article
4
GEOMARKETING AND THE LOCATIONAL PROBLEM QUESTION IN THE MARKETING STUDIES.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 448, doi. 10.5585/remark.v19i2.17777
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- Article
5
LABELLING IN SELF-SERVICE RETAIL: CAN THE PRESENTED FORM OF NUTRITIONAL INFORMATION ON PACKAGING INCREASE PERCEPTIONS OF HEALTHINESS AND PURCHASE INTENTION?
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 427, doi. 10.5585/remark.v19i2.17776
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- Article
6
No pain, no gain! Reflections on the perception of sacrifice in the fitness consumer.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 388, doi. 10.5585/remark.v19i2.17775
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- Article
7
INSIDE THE CUP: SYMBOLIC AND IDENTIFICATORY CONSUMPTION OF MENSTRUAL CUP CONSUMERS.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 361, doi. 10.5585/remark.v19i2.17774
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- Article
8
Corporate social responsibility from the consumer perspective: a cross-cultural study.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 334, doi. 10.5585/remark.v19i2.17773
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- Article
9
TRUST IN ONLINE SHOPPING: A COMPARATIVE STUDY BETWEEN BRAZIL AND PORTUGAL.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 237, doi. 10.5585/remark.v19i2.15566
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- Article
10
Adoption of a loyalty program through a mobile application: analysis of the Supermercados Meu Econômico case using the Basket Analysis.
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- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 287, doi. 10.5585/remark.v19i2.16422
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- Article
11
The relationship between lifestyle and consumer experience management: a study of case in the retail sector.
- Published in:
- REMark: Revista Brasileira de Marketing, 2020, v. 19, n. 2, p. 406, doi. 10.5585/remark.v19i2.14811
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- Publication type:
- Article