Drivers and Barriers to Online Social Networks' Usage: The Case of Facebook.
- Published in:
- International Journal of Online Marketing, 2011, v. 1, n. 1, p. 63, doi. 10.4018/ijom.2011010105
- By:
- Publication type:
- Article
Works matching IS 21561753 AND DT 2011 AND VI 1 AND IP 1
Results: 5
1
2
New Digital Media Marketing and Micro Business: A UK Perspective.
- Published in:
- International Journal of Online Marketing, 2011, v. 1, n. 1, p. 41, doi. 10.4018/ijom.2011010104
- By:
- Publication type:
- Article
3
Examining the Online Wine Tourism Experience of California Wineries.
- Published in:
- International Journal of Online Marketing, 2011, v. 1, n. 1, p. 24, doi. 10.4018/ijom.2011010103
- By:
- Publication type:
- Article
4
Assessing Website Effectiveness of Airline Companies.
- Published in:
- International Journal of Online Marketing, 2011, v. 1, n. 1, p. 12, doi. 10.4018/ijom.2011010102
- By:
- Publication type:
- Article
5
Segmenting Brand Value Perceptions of Consumers in Virtual Worlds: An Empirical Analysis Using the FIMIX Method.
- Published in:
- International Journal of Online Marketing, 2011, v. 1, n. 1, p. 1, doi. 10.4018/ijom.2011010101
- By:
- Publication type:
- Article