Works matching IS 21464405 AND DT 2024 AND VI 14 AND IP 6

Results: 44

Sustainable Drivers of Financial Success in Nigeria's Non-Financial Sector: A Managerial Perspective.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 433, doi. 10.32479/irmm.17376

By:

Adebanjo, Adeleke Abdulyekini;
Wisdom, Okere

Publication type:

Article

Financial Literacy and Mobile Banking Usage: The Moderating Role of Demographic Characteristics.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 424, doi. 10.32479/irmm.17386

By:

Almanaseer, Sufian Radwan;
Al-Slehat, Zaher Abdel Fattah;
Al Sharif, Bader Mustafa;
Aloshaibat, Sulieman Daood;
Al-Haraisa, Yazan Emnawer;
Almahasneh, Mohammad Abdlwhab

Publication type:

Article

Integrating Brand Gestalt and Customer Loyalty in Telecommunication Sector: The Mediating Role of Customer Satisfaction.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 409, doi. 10.32479/irmm.17262

By:

Walean, Ronny H.;
Pongoh, Helena;
Mandagi, Deske

Publication type:

Article

Remote Work Dynamics in Semiconductor MNCs in Klang Valley: The Impact of Work Environment, Technological Infrastructure, and Work-Life Balance on Employee Productivity Moderated by Gender.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 400, doi. 10.32479/irmm.17104

By:

Abdul Rahman, Segufta Yasmi;
Ram Sing, Ramila Devi

Publication type:

Article

Micro-credentialing: The Janus of Higher Education.

Published in:

2024

By:

Schutte, Flip

Publication type:

Literature Review

Linking Hierarchy Culture, Market Culture and Innovation Orientation: Moderating Roles of Causation and Effectuation.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 378, doi. 10.32479/irmm.17222

By:

Al Maazmi, Khairia Ghuloum;
Abubakar, Yazid Abdullahi;
Raziq, Muhammad Mustafa

Publication type:

Article

Elevating Customer Satisfaction: The Crucial Role of Electronic Service Quality in Today's Digital Landscape.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 372, doi. 10.32479/irmm.17601

By:

Abusalma, Abdallah;
Al-Daoud, Khaleel Ibrahim;
Mohammad, Suleiman Ibrahim;
Vasudevan, Asokan

Publication type:

Article

Key Success Factors in Entrepreneurial Development among Women Micro-Entrepreneurs in Malaysia.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 364, doi. 10.32479/irmm.17604

By:

Tirumalaisamy, Vikneswary;
Vasudevan, Asokan;
Balakrishnan, Rajani;
Shelash Mohammad, Suleiman Ibrahim;
Vasumathi, A.;
Al-Adwan, Ahmad Samed;
Al Kurdi, Barween

Publication type:

Article

A Bibliometric Analysis of Employee Turnover Intention among IT Sector Employees.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 355, doi. 10.32479/irmm.17067

By:

Narwaria, Trapati;
Dwivedi, Rajiv;
Vashisht, Anil;
Mishra, Apoorva;
Saxena, Pratiksha;
Gupta, Vivek;
Singhal, Abhishek;
Raghuwanshi, Sandeep

Publication type:

Article

Brand Image as a Strategic Lever for Mergers and Acquisitions in the Financial Services Sector in South Africa.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 346, doi. 10.32479/irmm.17579

By:

Asmal, Ridwaan;
Moodley, Marlini

Publication type:

Article

Commercial Diplomacy and Internationalization of SMEs: A Scoping Review.

Published in:

2024

By:

Alsuwaidi, Fatima;
Raziq, Muhammad;
Batool, Uzma

Publication type:

Literature Review

Investigating the Impact of Digital Leadership Dimensions on Service Economics Dimensions: An Empirical Study of Service Ministries in the Kingdom of Saudi Arabia.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 325, doi. 10.32479/irmm.17269

By:

Ahmed Abdulrahman, Badreldin Mohamed;
Mohammed, Sanaa Mostafa

Publication type:

Article

The Influence of Financial Literacy, Risk Orientation and Qualified Accountants on Performance in Micro, Small and Medium Enterprises: The Mediating Role of Management Accounting.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 317, doi. 10.32479/irmm.17044

By:

Ahmad, Kamilah

Publication type:

Article

A Comparative Analysis of Board Qualities and Performance of Listed Deposit Money Banks in Nigeria and Ghana.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 307, doi. 10.32479/irmm.17128

By:

Oluwagbade, Oluyinka;
Awotomılusı, Niyi Solomon;
Dada, Samuel Ajibade;
Abe, Temitayo Oluwatimilehin;
Adewara, Motunrayo Olayinka

Publication type:

Article

Investigating the Main Factors Affecting Doing More Business with Existing Customers in Light of Customer Experience: An Empirical Study in the Malls.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 301, doi. 10.32479/irmm.17539

By:

Al Kurdi, Barween;
Nawaiseh, Aram;
Alshurideh, Muhammad;
Al-Ahmed, Hind;
Al-Sulaiti, Khalid;
Allozi, Yaser;
Alzoubi, Haitham M.;
Ahmed, Gouher;
Alshaketheep, Khaled

Publication type:

Article

The Impact of Social Media Marketing Activities on Purchase Intention.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 288, doi. 10.32479/irmm.16839

By:

Alnaser, Firas;
Alghizzawi, Mahmoud;
Abualfalayeh, Ghaith;
Omeish, Fandi;
Alharthi, Sager;
Al Koni, Saed R.

Publication type:

Article

Creditworthiness Criteria According to the 5Cs Model and Credit Decision: The Moderating Role of Intellectual Capital.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 274, doi. 10.32479/irmm.17257

By:

Al-Slehat, Zaher Abdel Fattah;
Almanaseer, Sufian Radwan;
Mahmoud Al Sharif, Bader Mustafa;
Al-Haraisa, Yazan Emnawer;
Aloshaibat, Sulieman Daood;
Almahasneh, Mohammad Abdlwhab

Publication type:

Article

Going the Extra Mile: What Drives Employee Voluntarism in Public Sector Organizations?

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 263, doi. 10.32479/irmm.17275

By:

Saud, Jenna;
Rice, John Lewis

Publication type:

Article

Unraveling the Hidden Costs: How Cable Theft and Vandalism Fuel Soaring Energy Tariffs in Emerging Economies.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 255, doi. 10.32479/irmm.17443

By:

Nawaz, Farrukh;
Kayani, Umar;
Aysan, Ahmet Faruk

Publication type:

Article

Social Media Marketing and Consumer Brand Engagement: Elevating Luxury Perfume Brand Equity.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 239, doi. 10.32479/irmm.17229

By:

Rossanty, Yossie;
Rini, Endang Sulistya;
Fawzeea Sembiring, Beby Karina;
Silalahi, Amlys Syahputra

Publication type:

Article

Impact of Ethical Marketing Practices and Health Consciousness on Cosmetics Consumer Attitude and Purchase Intention: Evidence from Vietnam.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 229, doi. 10.32479/irmm.17122

By:

Phuong Mai Nguyen;
Huong-Linh Le;
Nguyen-Nhu-Y Ho;
Dela Cruz, Rez Alexis;
Luu Ly Tran;
Vu Phuong Anh Do

Publication type:

Article

Moderating Role of Tenure in an Organization and Work Engagement on Organization Citizenship Behaviour and Task Performance.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 223, doi. 10.32479/irmm.17416

By:

Honnamane, Preeti S.;
Sreekanth, K.;
Girish, G. P.

Publication type:

Article

Decoding Users' Continuance Intentions towards Digital Financial Platforms in the Indian Economy.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 213, doi. 10.32479/irmm.17199

By:

Elangovan, Anandhi;
Babu, Manivannan

Publication type:

Article

Developing Green Marketing Strategies: A Comprehensive Analysis of Consumer Behaviour and Business Practices.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 206, doi. 10.32479/irmm.17345

By:

Mansour, Ahmad;
Al-Ahmed, Hind;
Deek, Anan;
Alshaketheep, Khaled;
Al-Ma'aitah, Mohammad;
Asfour, Bara;
Alshurideh, Muhammad

Publication type:

Article

Boosting Business Performance: The Impact of Entrepreneurial Culture on Women Entrepreneurs' Behavior.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 195, doi. 10.32479/irmm.17250

By:

Qamariah, Inneke;
Fadli, Fadli;
Astuti, Windi;
Putra Nasution, Muhammad Dharma Tuah

Publication type:

Article

The Impact of Components in Marketing - Mix Strategy on Customer Satisfaction and Loyalty: Case Study at Codegym Vietnam Joint Stock Company, Hue Branch.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 186, doi. 10.32479/irmm.16752

By:

Nguyen Dinh Chien;
Dao Duy Minh;
Mai Thi Vui

Publication type:

Article

The Impact of Leadership Practices on the Adoption of Digital Transformation: The Moderating Role of Organizational Culture in Jordanian Manufacturing Sector.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 178, doi. 10.32479/irmm.17079

By:

Khalayleh, Wiam;
Rohaida, Siti;
Al-Khazaleh, Suhaib Mohammed

Publication type:

Article

Strategic Development Planning for Global Integration: A Comprehensive Framework for State Universities in the Philippines.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 167, doi. 10.32479/irmm.17220

By:

Armas, Kenneth L.;
Jugo, Rhodora R.

Publication type:

Article

Impact of Entrepreneurship Education and Policy on Vietnamese Youth's Entrepreneurship Readiness and Intentions.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 156, doi. 10.32479/irmm.17276

By:

Anh Thi Dieu Ho;
Van Thi Thuy Hoang;
Na Le Thi Tran;
Sao Nu Hai Nguyen;
Thuong Thi Cam Hoang;
Thuy Minh Vu Nguyen

Publication type:

Article

Unlocking Sustainable Growth: The Role of Artificial Intelligence Adoption in Jordan Retail Sector, Moderated by Entrepreneurial Orientation.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 143, doi. 10.32479/irmm.16843

By:

Al-Ramahi, Nancy;
Kreishan, Fuad M.;
Hussain, Zahid;
Khan, Arman;
Alghizzawi, Mahmoud;
AlWadi, Belal Mahmoud

Publication type:

Article

Identifying the Internal and External Pressures of Quantifying the Impacts of Sustainability-Oriented Innovation.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 131, doi. 10.32479/irmm.16929

By:

Al Owais, Abdelaziz

Publication type:

Article

OTT Enchantment: Decoding the Secret of Millennial's Subscription Intentions.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 119, doi. 10.32479/irmm.17110

By:

Sinha, Deepti;
Sinha, Sachin;
Phutela, Nidhi;
Grover, Priya

Publication type:

Article

The Effect of Risk Perception and Online Trust on Purchase Intention in E-Commerce.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 109, doi. 10.32479/irmm.17111

By:

Ikhlash, Muhammad;
Linda, Khori Rahma

Publication type:

Article

Exploring the Relationship Between Business Strategy and Project Management Tools and Techniques: A Case Study in the Marketing Industry.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 99, doi. 10.32479/irmm.17198

By:

Herzing, Ian M.

Publication type:

Article

The API Model of Strategic and Tactical Marketing Thinking for Management Education.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 87, doi. 10.32479/irmm.17099

By:

Martinović, Maja

Publication type:

Article

Comprehensive Bibliometric Analysis and Systematic Review of Two Decades of Food Vendors Study: Deciphering the Dynamics of Food Vendor Research.

Published in:

2024

By:

Manoharan, Ajay Adithya;
Rangaswamy, Geetha

Publication type:

Literature Review

The Moderating Roles of Environmental Awareness and Product Knowledge on the Impact of Marketing Mix Elements on Purchase Intention.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 61, doi. 10.32479/irmm.17149

By:

Tripopsakul, Suchart

Publication type:

Article

Responsible Email Marketing in Higher Education.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 55, doi. 10.32479/irmm.17028

By:

Vartiak, Lukas;
Chrancokova, Martina;
Garbarova, Miriam;
Fabus, Juraj

Publication type:

Article

Clustering Universities According to Performance Indicators and Determination of Organizational Culture Types in Clusters.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 46, doi. 10.32479/irmm.17153

By:

Aitimbetov, Maxat;
Kelesbayev, Dinmukhamed;
Koptayeva, Gulzhamal;
Zhadigerova, Gulshat;
Tursyn, Assylkhan;
Sadykov, Aripkhan

Publication type:

Article

Indonesian E-Commerce: Examining E-CRM, Browsing, Satisfaction and Loyalty.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 37, doi. 10.32479/irmm.17118

By:

Suyanto, Suyanto;
Rachbini, Widarto;
Wulandjani, Harimurti;
Grashinta, Aully;
Rahmawati, Emi

Publication type:

Article

Determinants of Turnover Intention: Job Satisfaction, Employee Retention, Work-Family Conflict and Organisational Commitment.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 26, doi. 10.32479/irmm.16979

By:

Sari, Selvi Yona;
Yenni, Zefri;
Aima, M. Havidz

Publication type:

Article

The Role of Corporate Governance in Sustainability of Malaysian NGOs Operated Elderly Care Centres.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 19, doi. 10.32479/irmm.16904

By:

Mohamad, Shafi;
Fadzlyn, N.;
Bawazir, Abdullah Abdulaziz;
Hassan, Nik Hasfizul

Publication type:

Article

The Role of Perceived Value and Satisfaction in Shaping Customer Citizenship Behavior: Evidence from Turkey.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 9, doi. 10.32479/irmm.16895

By:

Karahan, Mehmet Ozan

Publication type:

Article

Wetland Tourism Marketing: The Influence of Experience Dimensions and Memorable Tourism Experience on Tourist Loyalty of the Bakut Island Nature Tourism Park, Indonesia.

Published in:

International Review of Management & Marketing (IRMM), 2024, v. 14, n. 6, p. 1, doi. 10.32479/irmm.17115

By:

Naparin, Muhammad;
Aryadi, Mahrus;
Prihatiningrum, R. R. Yulianti;
Suyatnob, Suyatno

Publication type:

Article