Works matching IS 19391161 AND DT 2009 AND VI 4 AND IP 1

Results: 11

EDITORS' LETTER.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 1

By:

Becker, Michael;
Hanley, Michael

Publication type:

Article

FROM CELL PHONE TO "SELL" PHONE: HIRING THE BEST MOBILE MARKETERS.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 69

By:

Bernhart, Jerry

Publication type:

Article

PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY PRACTICES ON MOBILE PHONE COMPANIES.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 62

By:

Wang, Alex

Publication type:

Article

THE IMPORTANCE OF A LAYERED PRIVACY POLICY ON ALL MOBILE INTERNET SITES AND MOBILE MARKETING CAMPAIGNS.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 57

By:

Timpson, Steve;
Troutman, Marci

Publication type:

Article

VIRAL DISTRIBUTION POTENTIAL BASED ACTIVE NODE IDENTIFICATION FOR AD DISTRIBUTION IN VIRAL NETWORKS.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 48

By:

Chande, Suresh;
Gopalan, Srividya;
Kurup, Swetha

Publication type:

Article

A FRAMEWORK FOR NAVIGATING THE SOUTH AMERICAN MOBILE MARKET: LESSONS FROM SELECTED COUNTRIES.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 39

By:

Alvarez, Martin;
Dickson, Bryan;
Falstad, Travis;
Giovani, Melisa;
Seal, Kala C.;
Voth, Jarrod

Publication type:

Article

DETERMINING CUSTOMER SATISFACTION THROUGH PERCEIVED SERVICE QUALITY: A STUDY OF ETHIOPIAN MOBILE USERS.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 31

By:

Negi, Rakshit

Publication type:

Article

HOW TO IMPLEMENT A SUCCESSFUL COMMON SHORT CODE.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 24

By:

Mohan, Nisheeth;
Agarwal, Anshu

Publication type:

Article

ANYTIME, ANYWHERE: MEASURING THE UBIQUITOUS CONSUMER'S IMPULSE PURCHASE BEHAVIOR.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 15

By:

Davis, Robert;
Sajtos, Laszlo

Publication type:

Article

THE FORMATIVE YEARS: THE MOBILE COUPONING CRAZE TAKES SHAPE.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 12

By:

Gray, Steven

Publication type:

Article

THE IMPACT OF MOBILE PHONE CAPABILITIES ON MOBILE SERVICE USAGE: EMPIRICAL EVIDENCE FROM FINLAND.

Published in:

International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 4

By:

Sinisalo, Jaakko;
Karjaluoto, Heikki

Publication type:

Article