Works matching IS 19391161 AND DT 2008 AND VI 3 AND IP 2
Results: 12
EDITORS' LETTER.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 1
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- Article
SOLD ON MOBILE MARKETING: EFFECTIVE WIRELESS CARRIER MOBILE ADVERTISING AND HOW TO MAKE IT EVEN MORE SO.
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- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 86
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- Article
M-HEALTH - USING MOBILE PHONES FOR HEALTHY BEHAVIOUR CHANGE.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 80
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- Article
MOBILE SOCIAL NETWORKING: THE BRAND AT PLAY IN THE CIRCLE OF FRIENDS WITH MOBILE COMMUNITIES REPRESENTING A STRONG OPPORTUNITY FOR BRANDS.
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- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 75
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- Article
MOBILE ADVERTISING: DOES LOCATION-BASED ADVERTISING WORK?
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 68
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- Article
CREATIVE USE OF QR CODES IN CONSUMER COMMUNICATION.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 61
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- Article
UNIVERSITY STUDENTS ATTITUDES TOWARD MOBILE POLITICAL COMMUNICATION.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 54
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- Article
MULTIPLE PLAY STRATEGY IN GLOBAL TELECOMMUNICATION MARKETS: AN EMPIRICAL ANALYSIS.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 44
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- Publication type:
- Article
TECHNOLOGICAL CHALLENGES AND CONSUMER PERCEPTIONS OF THE USE OF MOBILE MARKETING: EVIDENCE FROM CYPRUS.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 34
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- Publication type:
- Article
MAKING SEARCH WORK FOR THE MOBILE ECOSYSTEM: IMPLICATIONS FOR OPERATORS, PORTALS, ADVERTISERS, AND BRANDS.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 25
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- Publication type:
- Article
GRADUAL CHANGES IN REPEAT CUSTOMERS' ADOPTION BEHAVIOR TOWARD RESPONSES TO MOBILE DIRECT MAIL COUPON PROMOTIONS.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 15
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- Publication type:
- Article
MOBILE PHONE USERS' BEHAVIORS: THE MOTIVATION FACTORS OF THE MOBILE PHONE USER.
- Published in:
- International Journal of Mobile Marketing, 2008, v. 3, n. 2, p. 4
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- Publication type:
- Article