Found: 9
Select item for more details and to access through your institution.
Meaningful Experiences.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 84
- By:
- Publication type:
- Article
THE IMPACT OF VALUE CREATION PRACTICES ON BRAND TRUST AND LOYALTY IN A SAMSUNG GALAXY ONLINE BRAND COMMUNITY IN IRAN.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 75
- By:
- Publication type:
- Article
U.S. HISPANICS GO MOBILE: ADOPTION AND MARKETING ENGAGEMENT TRENDS.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 67
- By:
- Publication type:
- Article
SEGMENTATION, INVOLVEMENT AND THE REACH-ENGAGEMENT RELATIONSHIP: EVIDENCE FROM A QR CODE ADVERTISING CAMPAIGN.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 30
- By:
- Publication type:
- Article
MOBILE MARKETING COMMUNICATIONS IN THE RETAIL ENVIRONMENT: A COMPARISON OF QR CODE USERS AND NON-USERS.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 19
- By:
- Publication type:
- Article
MOBILE BRAND INTERACTION IN SOUTHEAST ASIA: A COMPARATIVE STUDY.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 5
- By:
- Publication type:
- Article
WANT TO BE LOVED? GO MOBILE!
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 55
- By:
- Publication type:
- Article
MOBILE MEDIA TECHNOLOGY AND POPULAR MOBILE GAMES IN CONTEMPORARY SOCIETY.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 42
- By:
- Publication type:
- Article
EDITOR'S LETTER.
- Published in:
- International Journal of Mobile Marketing, 2013, v. 8, n. 2, p. 1
- By:
- Publication type:
- Article