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FROM RECEIVERS TO SENDERS: HOW SOCIAL MEDIA INFLUENCERS’ SELF-DISCLOSURE LEADS TO POSITIVE WORD OF MOUTH FROM FOLLOWERS.
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- Journal of Electronic Commerce Research, 2024, v. 25, n. 3, p. 209
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- Article
EXPLORING CUSTOMER SATISFACTION ACROSS LANGUAGE BACKGROUNDS: A HYBRID FRAMEWORK ON MULTILINGUAL EWOM.
- Published in:
- Journal of Electronic Commerce Research, 2024, v. 25, n. 3, p. 191
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- Publication type:
- Article
OFF TO A GOOD START? GRAMMAR AND SYNTAX IN THE OPENING PREDICT REVIEW HELPFULNESS.
- Published in:
- Journal of Electronic Commerce Research, 2024, v. 25, n. 3, p. 171
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- Publication type:
- Article