HOW WORD-OF-MOUTH MODERATES ROOM PRICE AND HOTEL STARS FOR ONLINE HOTEL BOOKING AN EMPIRICAL INVESTIGATION WITH EXPEDIA DATA.
- Published in:
- Journal of Electronic Commerce Research, 2015, v. 16, n. 1, p. 72
- By:
- Publication type:
- Article
Works matching IS 19389027 AND DT 2015 AND VI 16 AND IP 1
Results: 5
1
2
IMPACT OF ONLINE FLOW ON BRAND EXPERIENCE AND LOYALTY.
- Published in:
- Journal of Electronic Commerce Research, 2015, v. 16, n. 1, p. 56
- By:
- Publication type:
- Article
3
IMPACT OF MACHINE AND INTERPERSONAL VIRTUAL EXPERIENCE COMBINATIONS ON SENSE OF VIRTUAL COMMUNITY: THE MODERATING ROLES OF OPTIMUM STIMULATION LEVEL AND MOTIVES FOR READING CUSTOMER ARTICULATIONS.
- Published in:
- Journal of Electronic Commerce Research, 2015, v. 16, n. 1, p. 34
- By:
- Publication type:
- Article
4
EFFECTS OF INTERACTIONS AND PRODUCT INFORMATION ON INITIAL PURCHASE INTENTION IN PRODUCT PLACEMENT IN SOCIAL GAMES: THE MODERATING ROLE OF PRODUCT FAMILIARITY.
- Published in:
- Journal of Electronic Commerce Research, 2015, v. 16, n. 1, p. 22
- By:
- Publication type:
- Article
5
EFFECTS OF CONSUMER SOCIAL INTERACTION ON TRUST IN ONLINE GROUP-BUYING CONTEXTS: AN EMPIRICAL STUDY IN CHINA.
- Published in:
- Journal of Electronic Commerce Research, 2015, v. 16, n. 1, p. 1
- By:
- Publication type:
- Article