MOBILE BUSINESS -- COMPREHENSIVE MARKETING STRATEGIES OR MERELY IT EXPENSES? A CASE STUDY OF THE US AIRLINE INDUSTRY.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 251
- Publication type:
- Article
Works matching IS 19389027 AND DT 2005 AND VI 6 AND IP 3
Results: 8
1
2
AUTOMATED MOBILE ALERTING SERVICES - TOWARDS A LEVEL PLAYING FIELD IN THE FINANCIAL COMMUNITY.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 241
- Publication type:
- Article
3
EXPLORING THE MOMENT OF CONSUMPTION USING CELL PHONES.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 225
- Publication type:
- Article
4
ADOPTION AND USAGE OF M-COMMERCE: A CROSS-CULTURAL COMPARISON OF HONG KONG AND THE UNITED KINGDOM.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 210
- Publication type:
- Article
5
THE IMPACT OF INTERNET USER SHOPPING PATTERNS AND DEMOGRAPHICS ON CONSUMER MOBILE BUYING BEHAVIOUR.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 193
- Publication type:
- Article
6
DRIVING CONSUMER ACCEPTANCE OF MOBILE MARKETING: A THEORETICAL FRAMEWORK AND EMPIRICAL STUDY.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 181
- Publication type:
- Article
7
THE IMPACT OF PERCEPTIONS OF INTERACTIVITY ON CUSTOMER TRUST AND TRANSACTION INTENTIONS IN MOBILE COMMERCE.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 165
- Publication type:
- Article
8
NEW PERSPECTIVES ON M-COMMERCE RESEARCH.
- Published in:
- Journal of Electronic Commerce Research, 2005, v. 6, n. 3, p. 160
- Publication type:
- Article