Warum wir teilen.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 64, doi. 10.1007/s11621-015-0549-x
- By:
- Publication type:
- Article
Works matching IS 18656544 AND DT 2015 AND VI 32 AND IP 4
Results: 13
1
2
Erfordert die Sharing Economy neue Mechanismen der Markenführung?
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 54, doi. 10.1007/s11621-015-0550-4
- By:
- Publication type:
- Article
3
Warum Unternehmen sich für KoKonsum entscheiden.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 24, doi. 10.1007/s11621-015-0551-3
- By:
- Publication type:
- Article
4
Carsharing mit sharoo und Mobiliar.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 48, doi. 10.1007/s11621-015-0552-2
- By:
- Publication type:
- Article
5
Leihen, teilen, mieten.
- Published in:
- 2015
- By:
- Publication type:
- Editorial
6
Gründe der Mitwirkung in der kommerziellen Sharing Economy.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 7, doi. 10.1007/s11621-015-0554-0
- By:
- Publication type:
- Article
7
Keeping Reins on the Sharing Economy: Strategies and Business Models for Incumbents.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 32, doi. 10.1007/s11621-015-0555-z
- By:
- Publication type:
- Article
8
Literatur zum Thema: Sharing Economy.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 79, doi. 10.1007/s11621-015-0556-y
- Publication type:
- Article
9
Content-Effektivität lässt sich messen und steuern.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 71, doi. 10.1007/s11621-015-0557-x
- By:
- Publication type:
- Article
10
Buchrezensionen.
- Published in:
- 2015
- Publication type:
- Book Review
11
Homo collaborans - Neue Konsummuster in der Sharing Economy.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 16, doi. 10.1007/s11621-015-0559-8
- By:
- Publication type:
- Article
12
Call for Papers 2016: Können wir Sie als Autor gewinnen?
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 81, doi. 10.1007/s11621-015-0561-1
- Publication type:
- Article
13
Moral Sharing: Teilen zwischen Unternehmen und Konsumenten.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 4, p. 40, doi. 10.1007/s11621-015-0547-z
- By:
- Publication type:
- Article