Innovationspotenzialanalyse Big Data - Ergebnisse für das Marketing.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 36, doi. 10.1365/s11621-014-0319-1
- By:
- Publication type:
- Article
Works matching IS 18656544 AND DT 2014 AND VI 31 AND IP 1
Results: 15
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2
Mobile Consumer Apps: Big Data Brother is Watching You.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 26, doi. 10.1365/s11621-014-0318-2
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- Publication type:
- Article
3
Buchrezensionen.
- Published in:
- 2014
- By:
- Publication type:
- Book Review
4
'A Vast Natural Resource Waiting to be Mined'.
- Published in:
- 2014
- Publication type:
- Interview
5
Sex Matters - Die positive Wirkung des Marken- und Produktgeschlechts.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 94, doi. 10.1365/s11621-014-0324-4
- By:
- Publication type:
- Article
6
Buchrezensionen.
- Published in:
- 2014
- By:
- Publication type:
- Book Review
7
Buchrezensionen.
- Published in:
- 2014
- By:
- Publication type:
- Book Review
8
Big Data - Chancen und Gefahren.
- Published in:
- 2014
- By:
- Publication type:
- Editorial
9
Die digitale Revolution - Neue Geschäftsmodelle statt (nur) neue Kommunikation.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 79, doi. 10.1365/s11621-014-0323-5
- By:
- Publication type:
- Article
10
Thema der nächsten Ausgabe: Fußballmarketing - Lernen von Hochleistungsteams.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 114, doi. 10.1365/s11621-014-0331-5
- Publication type:
- Article
11
Vermittlung von Markenerlebnissen durch die Nutzung von Big Data.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 56, doi. 10.1365/s11621-014-0321-7
- By:
- Publication type:
- Article
12
Buchrezensionen.
- Published in:
- 2014
- By:
- Publication type:
- Book Review
13
Eine Zillion Ads - Individuell für jeden Nutzer.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 46, doi. 10.1365/s11621-014-0320-8
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- Publication type:
- Article
14
Big Data im Handel.
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 12, doi. 10.1365/s11621-014-0317-3
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- Publication type:
- Article
15
Retourenvermeidung im E-Commerce - Kann Big Data helfen?
- Published in:
- Marketing Review St. Gallen, 2014, v. 31, n. 1, p. 68, doi. 10.1365/s11621-014-0322-6
- By:
- Publication type:
- Article