Found: 12
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Believe the Hype?: Herausforderungen und Herangehensweisen an das «Metaverse».
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 66
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- Publication type:
- Article
Why and When Consumers Prefer Products of User-Driven Firms: A Social Identification Account.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 39
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- Publication type:
- Article
B-to-B-Marketing ist Hochleistungsmarketing.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 48
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- Publication type:
- Article
Rethinking Value Creation: in Brick-and-Mortar Retailing.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 56
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- Publication type:
- Article
Human-Machine Creativity: How AI Can Influence Human Creativity in Open Innovation.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 40
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- Publication type:
- Article
Die Inflation schlagen.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 73
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- Publication type:
- Article
AI-Assisted Searching: Through Crowdsourced Solution Spaces.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 30
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- Publication type:
- Article
Können wir Sie als Autorin oder Autor gewinnen?
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 29
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- Publication type:
- Article
Beware of Sore Losers! Crowdsourcing Might Have Backfiring Effects Among Participants.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 22
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- Publication type:
- Article
«Golden Crowd»: Engaging the Users that Deliver on Your Crowdsourcing Goals.
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 12
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- Publication type:
- Article
Mensch oder Maschine: Wer behält die Vorherrschaft bei der Kreativität?
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 6
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- Publication type:
- Article
Innovationsschub durch digitale Plattformen und Künstliche Intelligenz?
- Published in:
- Marketing Review St. Gallen, 2022, n. 6, p. 3
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- Publication type:
- Article