Works matching IS 18420206 AND DT 2015 AND VI 10 AND IP 2
Results: 5
What is materialism? Testing two dominant perspectives on materialism in the marketing literature.
- Published in:
- Management & Marketing, 2015, v. 10, n. 2, p. 89, doi. 10.1515/mmcks-2015-0008
- By:
- Publication type:
- Article
Customer love: Research on the ranking of food and beverage locations.
- Published in:
- Management & Marketing, 2015, v. 10, n. 2, p. 103, doi. 10.1515/mmcks-2015-0009
- By:
- Publication type:
- Article
Demographics-based differences in the relationship between perceived CSR and customer loyalty in the dairy products market.
- Published in:
- Management & Marketing, 2015, v. 10, n. 2, p. 118, doi. 10.1515/mmcks-2015-0010
- By:
- Publication type:
- Article
Perceived justice and recovery satisfaction: the moderating role of customer-perceived quality.
- Published in:
- Management & Marketing, 2015, v. 10, n. 2, p. 132, doi. 10.1515/mmcks-2015-0011
- By:
- Publication type:
- Article
Factors influencing consumers' light commercial vehicle purchase intention in a developing country.
- Published in:
- Management & Marketing, 2015, v. 10, n. 2, p. 148, doi. 10.1515/mmcks-2015-0012
- By:
- Publication type:
- Article