The Brand Authenticity Scale: Development and Validation.
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- Contemporary Management Research, 2018, v. 14, n. 4, p. 277, doi. 10.7903/cmr.18581
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- Article
Works matching IS 18135498 AND DT 2018 AND VI 14 AND IP 4
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From Conception to Start-Up: Who and What Affect Female Entrepreneurship.
- Published in:
- Contemporary Management Research, 2018, v. 14, n. 4, p. 253, doi. 10.7903/cmr.17957
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- Publication type:
- Article