Instagram使用動機對品牌參與之影響：以廣告 價值為中介變數.
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- Marketing Review / Xing Xiao Ping Lun, 2019, v. 16, n. 1, p. 53
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- Article
Works matching IS 18134483 AND DT 2019 AND VI 16 AND IP 1
Results: 3
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共享經濟平台之資訊不對稱、信任及購買意 願：以聲譽及評價機制作為干擾變數
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- Marketing Review / Xing Xiao Ping Lun, 2019, v. 16, n. 1, p. 25
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- Article
3
禮多人不怪？！：探討過度服務對服務接觸與服 務結果之干擾效果.
- Published in:
- Marketing Review / Xing Xiao Ping Lun, 2019, v. 16, n. 1, p. 1
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- Publication type:
- Article