BRAND ACTIVISM INDUCED CONSUMER ALIENTATION.
- Published in:
- Marketing Management Journal, 2024, v. 34, n. 2, p. 16
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- Publication type:
- Article
Works matching IS 1534973X AND DT 2024 AND VI 34 AND IP 2
Results: 2
1
2
SALES MANAGEMENT IMPROVES SME PERFORMANCE, BUT NOT WITHOUT MARKETING PLANNING.
- Published in:
- Marketing Management Journal, 2024, v. 34, n. 2, p. 1
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- Publication type:
- Article