NARCISSISM VERSUS MACHIAVELLIANISM AND THE ROLE OF SELF CONTROL TOWARDS SOCIAL DESIRABILITY.
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- Marketing Management Journal, 2020, v. 30, n. 1, p. 38
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Works matching IS 1534973X AND DT 2020 AND VI 30 AND IP 1
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THE RELATIONSHIP AMONG FAN-BASED LEAGUE BRAND ASSOCIATIONS, BRAND EQUITY, AND BEHAVIORAL INTENTIONS.
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- Marketing Management Journal, 2020, v. 30, n. 1, p. 17
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- Article
3
THE MARKETING OF INFORMATION IN THE INFORMATION AGE.
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- Marketing Management Journal, 2020, v. 30, n. 1, p. 1
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- Article