THE IMPACT OF SALES MANAGER CHARACTERISTICS ON SALESPERSON'S TRUST AND COMMITMENT TO THE RELATIONSHIP.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 102
- By:
- Publication type:
- Article
Works matching IS 1534973X AND DT 2013 AND VI 23 AND IP 1
Results: 9
1
2
DO ADVERTISING EFFICIENCY AND BRAND REPUTATION MATTER: EVIDENCE FROM SUPER BOWL ADVERTISING.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 90
- By:
- Publication type:
- Article
3
HOLD THE PHONE! - CAN CUSTOMER ROLE CONFLICT COMPROMISE A SERVICE ENCOUNTER?
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 74
- By:
- Publication type:
- Article
4
THE IMPACT OF STATUS CONSUMPTION ON SHOPPING STYLES: AN EXPLORATORY LOOK AT THE MILLENNIAL GENERATION.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 57
- By:
- Publication type:
- Article
5
THE SALESPERSON'S ABILITY TO BOUNCE BACK: EXAMINING THE MODERATING ROLE OF RESILIENCY ON FORMS OF INTRA-ROLE JOB CONFLICT AND JOB ATTITUDES, BEHAVIORS AND PERFORMANCE.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 42
- By:
- Publication type:
- Article
6
THE CHANGING CUBAN PARADIGM: CREATING ALLIANCES IN GLOBAL SUPPLY CHAINS.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 31
- By:
- Publication type:
- Article
7
THE IMPACT OF AN ENVIRONMENTALLY FRIENDLY ADVERTISING CLAIM ON PURCHASE INTENTIONS.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 14
- By:
- Publication type:
- Article
8
THE ROLE OF SELF-EFFICACY, RESPONSE EFFICACY AND NUTRITION KNOWLEDGE IN CONSUMERS' UTILIZATION OF NUTRITION LABELS.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 1
- By:
- Publication type:
- Article
9
FROM THE EDITORS.
- Published in:
- Marketing Management Journal, 2013, v. 23, n. 1, p. 1
- By:
- Publication type:
- Article