2024 Marketing Science Service Awards.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 482, doi. 10.1287/mksc.2025.servawards.v44.n2
- Publication type:
- Article
Works matching IS 1526548X AND DT 2025 AND VI 44 AND IP 2
Results: 16
1
2
Focus on Authors.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 486, doi. 10.1287/mksc.2025.focusonaus.v44.2
- Publication type:
- Article
3
Editorial Board.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. ii, doi. 10.1287/mksc.2025.eb.v44n2
- Publication type:
- Article
4
2024 Guest Associate Editors and Ad Hoc Reviewers.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 483, doi. 10.1287/mksc.2025.ack.v44.n2
- Publication type:
- Article
5
Practice Prize Report: The 2024 Gary Lilien ISMS Practice Prize Competition.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 478, doi. 10.1287/mksc.2024.1172
- By:
- Publication type:
- Article
6
Inventory Information Frictions Explain Price Rigidity in Perishable Groceries.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 411, doi. 10.1287/mksc.2023.0473
- By:
- Publication type:
- Article
7
Estimating the Value of Offsite Tracking Data to Advertisers: Evidence from Meta.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 268, doi. 10.1287/mksc.2023.0274
- By:
- Publication type:
- Article
8
Product Safety and Liability with Deceptive Advertising and Moral Hazard.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 287, doi. 10.1287/mksc.2023.0173
- By:
- Publication type:
- Article
9
Multiobjective Personalization of Marketing Interventions.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 457, doi. 10.1287/mksc.2023.0122
- By:
- Publication type:
- Article
10
Targeted Advertising as Implicit Recommendation: Strategic Mistargeting and Personal Data Opt-out.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 390, doi. 10.1287/mksc.2023.0117
- By:
- Publication type:
- Article
11
Personalizing Ad Load to Optimize Subscription and Ad Revenues: Product Strategies Constructed from Experiments on Pandora.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 327, doi. 10.1287/mksc.2022.0357
- By:
- Publication type:
- Article
12
Endogenous Costs, Market Competition, and Disclosure.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 374, doi. 10.1287/mksc.2022.0346
- By:
- Publication type:
- Article
13
Parallel Experimentation and Competitive Interference on Online Advertising Platforms.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 437, doi. 10.1287/mksc.2022.0194
- By:
- Publication type:
- Article
14
On the Profitability of Loyalty.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 306, doi. 10.1287/mksc.2022.0109
- By:
- Publication type:
- Article
15
Overdiagnosis and Undertesting for Infectious Diseases.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 353, doi. 10.1287/mksc.2022.0038
- By:
- Publication type:
- Article
16
Engagement That Sells: Influencer Video Advertising on TikTok.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 247, doi. 10.1287/mksc.2021.0107
- By:
- Publication type:
- Article