Works in Marketing Science, 2016, Vol 35, Issue 3
1
- Marketing Science, 2016, v. 35, n. 3, p. 427, doi. 10.1287/mksc.2014.0901
- Braun, Michael;
- Damien, Paul
- Article
2
- Marketing Science, 2016, v. 35, n. 3, p. 341, doi. 10.1287/mksc.2016.0996
- Chintagunta, Pradeep;
- Hanssens, Dominique M.;
- Hauser, John R.
- Article
3
- Marketing Science, 2016, v. 35, n. 3, p. 465, doi. 10.1287/mksc.2016.0982
- Barajas, Joel;
- Akella, Ram;
- Holtan, Marius;
- Flores, Aaron
- Article
4
- Marketing Science, 2016, v. 35, n. 3, p. 363, doi. 10.1287/mksc.2015.0972
- Liu, Xiao;
- Singh, Param Vir;
- Srinivasan, Kannan
- Article
5
- Marketing Science, 2016, v. 35, n. 3, p. 511, doi. 10.1287/mksc.2015.0950
- Ringel, Daniel M.;
- Skiera, Bernd
- Article
6
- Marketing Science, 2016, v. 35, n. 3, p. 389, doi. 10.1287/mksc.2016.0985
- Jacobs, Bruno J.d.;
- Donkers, Bas;
- Fok, Dennis
- Article
7
- Marketing Science, 2016, v. 35, n. 3, p. 484, doi. 10.1287/mksc.2016.0984
- Lu, Shasha;
- Xiao, Li;
- Ding, Min
- Article
8
- Marketing Science, 2016, v. 35, n. 3, p. 405, doi. 10.1287/mksc.2015.0956
- Trusov, Michael;
- Ma, Liye;
- Jamal, Zainab
- Article
9
- Marketing Science, 2016, v. 35, n. 3, p. 445, doi. 10.1287/mksc.2015.0946
- Article
10
- Marketing Science, 2016, v. 35, n. 3, p. 343, doi. 10.1287/mksc.2015.0968
- Culotta, Aron;
- Cutler, Jennifer
- Article
11
- Marketing Science, 2016, v. 35, n. 3, p. 535, doi. 10.1287/mksc.2016.0997
- Article