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Crypto consumers' personality traits, and the impact of brand personality on cryptocurrencies' identity.
- Published in:
- Journal of Customer Behaviour, 2021, v. 20, n. 4, p. 243, doi. 10.1362/147539221X16356770010749
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- Article
A mixed-method approach to study country of origin effects on brand perceptions in international online behaviour.
- Published in:
- Journal of Customer Behaviour, 2021, v. 20, n. 4, p. 275, doi. 10.1362/147539221X16206323664313
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- Article
Acceptance of COVID-19 Tracking Apps.
- Published in:
- Journal of Customer Behaviour, 2021, v. 20, n. 4, p. 301, doi. 10.1362/147539221X16356770010758
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- Publication type:
- Article
Towards a multidimensional performance measure for North-South industrial alliances.
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- Journal of Customer Behaviour, 2021, v. 20, n. 4, p. 323, doi. 10.1362/147539221X16356770010767
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- Article