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CONFERENCE REPORT.
- Published in:
- Journal of Customer Behaviour, 2018, v. 17, n. 3, p. 251, doi. 10.1362/147539218X15434304746072
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- Publication type:
- Article
The relationship between customer-oriented strategy and organisational performance in professional football clubs.
- Published in:
- Journal of Customer Behaviour, 2018, v. 17, n. 3, p. 229, doi. 10.1362/147539218X15434304746063
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- Publication type:
- Article
Reducing costs or increasing marketing: Strategic suggestions for tourism firms in crisis situations.
- Published in:
- Journal of Customer Behaviour, 2018, v. 17, n. 3, p. 211, doi. 10.1362/147539218X15434304746054
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- Publication type:
- Article
The importance of self in brand love in consumer-luxury brand relationships.
- Published in:
- Journal of Customer Behaviour, 2018, v. 17, n. 3, p. 189, doi. 10.1362/147539218X15434304746036
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- Publication type:
- Article
The role social cues play in mediating the effect of eWOM over purchasing intentions: An exploratory analysis among university students.
- Published in:
- Journal of Customer Behaviour, 2018, v. 17, n. 3, p. 173, doi. 10.1362/147539218X15434304746027
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- Publication type:
- Article
Putting customers on a 'pedestal' to build a strong customer orientation towards organisational success.
- Published in:
- Journal of Customer Behaviour, 2018, v. 17, n. 3, p. 169, doi. 10.1362/147539218X15434304746018
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- Publication type:
- Article