The trouble with marketing: An alternative view.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 3, p. 237, doi. 10.1362/147539214X14103453768787
- By:
- Publication type:
- Article
Works matching IS 14753928 AND DT 2014 AND VI 13 AND IP 3
Results: 6
1
2
Business to Business marketing m anagement: A global perspective, Second edition.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 3, p. 243, doi. 10.1362/147539214X14103453768813
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- Publication type:
- Article
3
Consumer acquiescence to informed consent: The influence of vulnerability, motive, trust and suspicion.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 3, p. 207, doi. 10.1362/147539214X14103453768741
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- Publication type:
- Article
4
Predicting mobile health adoption behaviour: A demand side perspective.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 3, p. 187, doi. 10.1362/147539214X14103453768697
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- Publication type:
- Article
5
Theorising and testing a taxonomy of decision constructs.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 3, p. 171, doi. 10.1362/147539214X14103453768660
- By:
- Publication type:
- Article
6
Editorial.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 3, p. 165, doi. 10.1362/147539214X14103453768615
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- Publication type:
- Article