Prospective student orientation in higher education: Development of the construct.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 2, p. 135, doi. 10.1362/147539214X14024779483636
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- Publication type:
- Article
Works matching IS 14753928 AND DT 2014 AND VI 13 AND IP 2
Results: 5
1
2
'Generation Z' children's adaptation to digital consumer culture: A critical literature review.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 2, p. 113, doi. 10.1362/147539214X14024779483591
- By:
- Publication type:
- Article
3
Predicting retail brand extension strategy success: A consumer based model.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 2, p. 93, doi. 10.1362/147539214X14024779483555
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- Publication type:
- Article
4
Animal house: Brand mascots, mascot brands and more besides.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 2, p. 77, doi. 10.1362/147539214X14024779483519
- By:
- Publication type:
- Article
5
Editorial.
- Published in:
- Journal of Customer Behaviour, 2014, v. 13, n. 2, p. 73, doi. 10.1362/147539214X14024779483474
- By:
- Publication type:
- Article