Works matching IS 14720817 AND DT 2024 AND VI 23 AND IP 4
Results: 36
How does green consumers' self‐concept promote willingness to pay more? A sequential mediation effect of green product virtue and green perceived value.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2110, doi. 10.1002/cb.2328
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Country‐of‐origin, region‐of‐origin or terroir branding to entice premium Price? The curious case of geographic place origin construal and psychic distance.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2093, doi. 10.1002/cb.2327
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Product type and anticipated regret: The key to unlocking consumer upgrade intention.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2130, doi. 10.1002/cb.2326
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A tale of two platforms: A comparative analysis of language use in consumer complaints on Reddit and Spotify Community.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2071, doi. 10.1002/cb.2325
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Using neural data to forecast aggregate consumer behavior in neuromarketing: Theory, metrics, progress, and outlook.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2142, doi. 10.1002/cb.2324
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When and why do artifact emojis lead to backfire effects on consumer response?
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2042, doi. 10.1002/cb.2323
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Environmental values and sustainable consumption.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2087, doi. 10.1002/cb.2322
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Stigma in marketing and consumer research: A literature review and research agenda.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2025, doi. 10.1002/cb.2321
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Social‐oriented versus task‐oriented streamer interaction styles on live streaming e‐commerce: Empirical research in China.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1995, doi. 10.1002/cb.2320
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Effects of finance knowledge influencer qualities on investment willingness and the moderation of followers' risk tolerance.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1979, doi. 10.1002/cb.2319
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How consumers' economic and psychological vulnerabilities impact their consumption regulation during crisis.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2009, doi. 10.1002/cb.2318
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Consequences of applying soft‐sell themes in e‐cigarette advertisements.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 2055, doi. 10.1002/cb.2317
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Sharing luxury consumption on social media platforms: Motive inferences and downstream consequences.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1942, doi. 10.1002/cb.2316
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Incentivized fake reviews: When cognitive reappraisal paves the way for an immoral journey.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1962, doi. 10.1002/cb.2315
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Children and adolescent consumer behavior: Insights from the life course paradigm.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1917, doi. 10.1002/cb.2314
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Donors' self‐ and other‐oriented motives for selecting charitable causes.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1859, doi. 10.1002/cb.2313
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3D versus 2D: Effects of the number of dimensions of product images on perceptions of product size.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1889, doi. 10.1002/cb.2312
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"How I think, Who I am"—Role of social media influencers (SMIs) as change agents.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1900, doi. 10.1002/cb.2311
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Emojis as heuristic cues: The multifaceted role of emojis in online service interactions.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1929, doi. 10.1002/cb.2310
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Guest editorial overview: 'Mapping the future of consumer behaviour using disruptive technologies'.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1854, doi. 10.1002/cb.2309
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The power of influence: How social media influencers are shaping consumer decision making in the digital age.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1844, doi. 10.1002/cb.2308
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Influencing optimistic bias: Moderating roles of perceived severity and proximity.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1832, doi. 10.1002/cb.2307
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All we crave is pleasure! The motivation behind millennial men's clothing store choices when purchasing semi‐formal/smart workwear for themselves.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1871, doi. 10.1002/cb.2306
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Individuals' materialism and brand rituals and traditions as drivers of luxury brand love on social media.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1820, doi. 10.1002/cb.2305
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A world of counterfeits: Knowledge to decide.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1783, doi. 10.1002/cb.2304
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The dynamic nature of brand authenticity for a new brand: Creating and maintaining perceptions through iconic, indexical, and existential cues.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1803, doi. 10.1002/cb.2303
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Cross‐media synergies between TV news media and social media in charitable crowdfunding.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1768, doi. 10.1002/cb.2302
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Social class and conspicuous brand logo in gift choice.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1739, doi. 10.1002/cb.2301
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Instilling label confidence in the minds of consumers: The role of sustainability skepticism.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1752, doi. 10.1002/cb.2300
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The impact of digital household budgets on online purchase decision‐making processes.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1671, doi. 10.1002/cb.2299
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Consumer behavior in the metaverse.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1720, doi. 10.1002/cb.2298
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Millennials' brand legitimacy judgements amid a global crisis: A deeply rooted affair.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1701, doi. 10.1002/cb.2297
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Can augmented reality impact your self‐perceptions? The malleability of the self and brand relationships in augmented reality try‐on services.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1623, doi. 10.1002/cb.2296
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Gamification in financial service apps to enhance customer experience and engagement.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1653, doi. 10.1002/cb.2294
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Revisiting the elaboration likelihood model in the context of a virtual influencer: A comparison between high‐ and low‐involvement products.
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- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1638, doi. 10.1002/cb.2290
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Issue Information.
- Published in:
- Journal of Consumer Behaviour, 2024, v. 23, n. 4, p. 1621, doi. 10.1002/cb.2175
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- Article