The effective nature of projective techniques in political brand image research.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 115, doi. 10.1177/14707853231220301
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- Publication type:
- Article
Works matching IS 14707853 AND DT 2024 AND VI 66 AND IP 1
Results: 8
1
2
How important is the in-store environment for new brands?
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 91, doi. 10.1177/14707853231219419
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- Publication type:
- Article
3
Display of battery items in web and mail surveys: Grids versus item-by-item and radio versus wide buttons.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 27, doi. 10.1177/14707853231210223
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- Publication type:
- Article
4
Thematic analysis of observed interviewer misbehaviours: An audit approach.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 73, doi. 10.1177/14707853231206356
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- Publication type:
- Article
5
How to signal product variety on pack: an investigation of color and image cues.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 46, doi. 10.1177/14707853231201852
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- Publication type:
- Article
6
Investigating respondents' willingness to participate in video-based web surveys.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 3, doi. 10.1177/14707853231198788
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- Publication type:
- Article
7
Interviewer-Observed Paradata in Mixed-Mode and Innovative Data Collection.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 14, doi. 10.1177/14707853231184742
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- Publication type:
- Article
8
Insights into the Bernie Madoff financial market scandal which identify new opportunities for business market researchers.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 1, p. 149, doi. 10.1177/14707853231173260
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- Publication type:
- Article