Works matching IS 14707853 AND DT 2021 AND VI 63 AND IP 3
Results: 8
Can the youth materialism scale be used across different countries and cultures?
- Published in:
- International Journal of Market Research, 2021, v. 63, n. 3, p. 317, doi. 10.1177/1470785320956794
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- Publication type:
- Article
Conspicuous leisure: The social visibility of cultural experiences.
- Published in:
- International Journal of Market Research, 2021, v. 63, n. 3, p. 300, doi. 10.1177/1470785319880715
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- Publication type:
- Article
The hierarchy-of-effects model and prelaunch forecasting.
- Published in:
- International Journal of Market Research, 2021, v. 63, n. 3, p. 368, doi. 10.1177/1470785319878000
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- Publication type:
- Article
What makes modern Britain laugh? How semiotics helped the BBC bridge the Humor Gap.
- Published in:
- International Journal of Market Research, 2021, v. 63, n. 3, p. 275, doi. 10.1177/1470785321991346
- By:
- Publication type:
- Article
Collection: Privacy and research ethics.
- Published in:
- 2021
- By:
- Publication type:
- Editorial
Processing fluency scale development for consumer research.
- Published in:
- International Journal of Market Research, 2021, v. 63, n. 3, p. 353, doi. 10.1177/1470785319877137
- By:
- Publication type:
- Article
How does interactivity of online media hamper ad effectiveness.
- Published in:
- International Journal of Market Research, 2021, v. 63, n. 3, p. 335, doi. 10.1177/1470785319867640
- By:
- Publication type:
- Article
Proposal of a method to identify recall ability and brand associations.
- Published in:
- International Journal of Market Research, 2021, v. 63, n. 3, p. 386, doi. 10.1177/1470785319865136
- By:
- Publication type:
- Article