The Business of Influence.
- Published in:
- 2012
- Publication type:
- Book Review
Works matching IS 14707853 AND DT 2012 AND VI 54 AND IP 3
Results: 13
1
2
Professor Steve Burgess. Director, Nelson Mandela Metropolitan University Business School, Port Elizabeth, S. Africa.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 435, doi. 10.2501/IJMR-54-3-435-438
- Publication type:
- Article
3
Professor Michael Etgar. Center of Academic Studies, Or Yehuda, Israel.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 434, doi. 10.2501/IJMR-54-3-434-435
- Publication type:
- Article
4
Professor Naresh Malhotra. Senior Fellow, Nanyang Business School, Nanyang Technological University, Singapore.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 432, doi. 10.2501/IJMR-54-3-432-434
- Publication type:
- Article
5
Conference notes: 'Shaping the future of research in marketing in emerging economies: looking ahead', January 2012, Indian Institute of Management (Lucknow), India.
- Published in:
- 2012
- By:
- Publication type:
- Proceeding
6
A meta-analysis.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 407, doi. 10.2501/IJMR-54-3-407-430
- By:
- Publication type:
- Article
7
Editorial.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 293, doi. 10.2501/IJMR-54-3-293-301
- By:
- Publication type:
- Article
8
The effects of source credibility and message variation on mail survey response behaviour.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 391, doi. 10.2501/IJMR-54-3-391-406
- By:
- Publication type:
- Article
9
Measuring brand choice in the older customer segment in Japan.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 347, doi. 10.2501/IJMR-54-3-347-368
- By:
- Publication type:
- Article
10
Can fixed phones fix it?
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 323, doi. 10.2501/IJMR-54-3-323-345
- By:
- Publication type:
- Article
11
Working in depth.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 305, doi. 10.2501/IJMR-54-3-305-321
- By:
- Publication type:
- Article
12
Lies, damn lies and statlish?
- Published in:
- 2012
- By:
- Publication type:
- Opinion
13
The influence of online community on eWOM.
- Published in:
- International Journal of Market Research, 2012, v. 54, n. 3, p. 369, doi. 10.2501/IJMR-54-3-369-389
- By:
- Publication type:
- Article