Devising a research model to examine adoption of mobile payments: An extension of UTAUT2.
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- Marketing Review, 2014, v. 14, n. 3, p. 311, doi. 10.1362/146934714X14024779062036
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- Publication type:
- Article
Works matching IS 1469347X AND DT 2014 AND VI 14 AND IP 3
Results: 7
1
2
Suggestions for international research using electronic surveys.
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- Marketing Review, 2014, v. 14, n. 3, p. 297, doi. 10.1362/146934714X14024779061992
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- Publication type:
- Article
3
The interplay between prior knowledge, perceived risk and the tourism consumer decision process: A conceptual framework.
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- Marketing Review, 2014, v. 14, n. 3, p. 279, doi. 10.1362/146934714X14024779061956
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- Publication type:
- Article
4
Brand desire and brand jealousy: Routes to persuasion.
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- Marketing Review, 2014, v. 14, n. 3, p. 265, doi. 10.1362/146934714X14024779061910
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- Publication type:
- Article
5
The dark side of brand attachment: A conceptual framework of brand attachment's detrimental outcomes.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 245, doi. 10.1362/146934714X14024779061875
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- Publication type:
- Article
6
Brand placement: New perspectives and a comprehensive definition.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 231, doi. 10.1362/146934714X14024779061839
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- Publication type:
- Article
7
Editorial.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 229, doi. 10.1362/146934714X14024779061794
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- Publication type:
- Article