Works matching IS 1469347X AND DT 2014 AND VI 14 AND IP 3
Results: 7
Devising a research model to examine adoption of mobile payments: An extension of UTAUT2.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 311, doi. 10.1362/146934714X14024779062036
- By:
- Publication type:
- Article
Suggestions for international research using electronic surveys.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 297, doi. 10.1362/146934714X14024779061992
- By:
- Publication type:
- Article
Brand desire and brand jealousy: Routes to persuasion.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 265, doi. 10.1362/146934714X14024779061910
- By:
- Publication type:
- Article
The dark side of brand attachment: A conceptual framework of brand attachment's detrimental outcomes.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 245, doi. 10.1362/146934714X14024779061875
- By:
- Publication type:
- Article
Brand placement: New perspectives and a comprehensive definition.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 231, doi. 10.1362/146934714X14024779061839
- By:
- Publication type:
- Article
Editorial.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 229, doi. 10.1362/146934714X14024779061794
- By:
- Publication type:
- Article
The interplay between prior knowledge, perceived risk and the tourism consumer decision process: A conceptual framework.
- Published in:
- Marketing Review, 2014, v. 14, n. 3, p. 279, doi. 10.1362/146934714X14024779061956
- By:
- Publication type:
- Article