Theories of markets: Insights from marketing and the sociology of markets.
- Published in:
- Marketing Review, 2012, v. 12, n. 1, p. 61
- By:
- Publication type:
- Article
Works matching IS 1469347X AND DT 2012 AND VI 12 AND IP 1
Results: 7
1
2
The effects of sports sponsorship: A review and research agenda.
- Published in:
- Marketing Review, 2012, v. 12, n. 1, p. 17, doi. 10.1362/146934712X13286274424235
- By:
- Publication type:
- Article
3
Product placement and its effectiveness: A systematic review and propositions for future research.
- Published in:
- Marketing Review, 2012, v. 12, n. 1, p. 39
- By:
- Publication type:
- Article
4
From brands in general to retail brands: A review and future agenda for brand personality measurement.
- Published in:
- Marketing Review, 2012, v. 12, n. 1, p. 90, doi. 10.1362/146934712X13286274424389
- By:
- Publication type:
- Article
5
The impact of corporate psychopaths on corporate reputation and marketing.
- Published in:
- Marketing Review, 2012, v. 12, n. 1, p. 79, doi. 10.1362/146934712X13286274424343
- By:
- Publication type:
- Article
6
Nonprofits' engagement with the private and public sectors: The case of providing essential healthcare in rural Bangladesh.
- Published in:
- Marketing Review, 2012, v. 12, n. 1, p. 5, doi. 10.1362/146934712X13286274424190
- By:
- Publication type:
- Article
7
Editorial.
- Published in:
- Marketing Review, 2012, v. 12, n. 1, p. 1, doi. 10.1362/146934712X13286274424145
- By:
- Publication type:
- Article