Results: 9
Competitor Targeting (Book).
- Published in:
- 2002
- By:
- Publication type:
- Book Review
Beyond Listening (Book).
- Published in:
- 2002
- By:
- Publication type:
- Book Review
Sampling.
- Published in:
- Marketing Review, 2002, v. 3, n. 1, p. 103, doi. 10.1362/146934702321477253
- By:
- Publication type:
- Article
Marketing in China--Two Key Success Factors.
- Published in:
- Marketing Review, 2002, v. 3, n. 1, p. 83, doi. 10.1362/146934702321477244
- By:
- Publication type:
- Article
Theory Testing in Social Research.
- Published in:
- Marketing Review, 2002, v. 3, n. 1, p. 65, doi. 10.1362/146934702321477235
- By:
- Publication type:
- Article
Vanishing Point: The Mix Management Paradigm Re-Viewed.
- Published in:
- Marketing Review, 2002, v. 3, n. 1, p. 39, doi. 10.1362/146934702321477226
- By:
- Publication type:
- Article
Service Recovery in the Airline Industry: Is it as Simple as 'Failed, Recovered, Satisfied?'
- Published in:
- Marketing Review, 2002, v. 3, n. 1, p. 21, doi. 10.1362/146934702321477217
- By:
- Publication type:
- Article
Knowledge Management in Marketing.
- Published in:
- Marketing Review, 2002, v. 3, n. 1, p. 5, doi. 10.1362/146934702321477208
- By:
- Publication type:
- Article
Editorial.
- Published in:
- Marketing Review, 2002, v. 3, n. 1, p. 1, doi. 10.1362/146934702321477190
- By:
- Publication type:
- Article