Works matching IS 13264443 AND DT 2014 AND VI 15 AND IP 1
Results: 2
Marketing's Decision Influence within the Firm.
- Published in:
- Journal of Empirical Generalisations in Marketing Science, 2014, v. 15, n. 1, p. 1
- By:
- Publication type:
- Article
Consumer Evaluation of Brand Extension: Empirical Generalization and Comparative Analysis.
- Published in:
- Journal of Empirical Generalisations in Marketing Science, 2014, v. 15, n. 1, p. 1
- By:
- Publication type:
- Article