Works matching IS 13264443 AND DT 2010 AND VI 13 AND IP 1

Excess Loyalty in CPG Markets: A Comprehensive Examination.

Published in:

Journal of Empirical Generalisations in Marketing Science, 2010, v. 13, n. 1, p. 1

By:

• Sang-Uk Jung;
• Gruca, Thomas S.;
• Rego, Lopo L.

Publication type:

Article