Works matching IS 10949968 AND DT 2013 AND VI 27 AND IP 1

Results: 7

A Cross-national Investigation of the Satisfaction and Loyalty Linkage for Mobile Telecommunications Services across Eight Countries.

Published in:

Journal of Interactive Marketing, 2013, v. 27, n. 1, p. 74, doi. 10.1016/j.intmar.2012.09.003

By:

Aksoy, Lerzan;
Buoye, Alexander;
Aksoy, Pelin;
Larivière, Bart;
Keiningham, Timothy L.

Publication type:

Article

Using Blogs to Solicit Consumer Feedback: The Role of Directive Questioning Versus No Questioning.

Published in:

Journal of Interactive Marketing, 2013, v. 27, n. 1, p. 62, doi. 10.1016/j.intmar.2012.06.002

By:

Balagué, Christine;
de Valck, Kristine

Publication type:

Article

Thinking or Feeling the Risk in Online Auctions: The Effects of Priming Auction Outcomes and the Dual System on Risk Perception and Amount Bid.

Published in:

Journal of Interactive Marketing, 2013, v. 27, n. 1, p. 47, doi. 10.1016/j.intmar.2012.09.001

By:

Steinhart, Yael;
Kamins, Michael A.;
Mazursky, David;
Noy, Avraham

Publication type:

Article

Attitude Toward the Viral Ad: Expanding Traditional Advertising Models to Interactive Advertising.

Published in:

Journal of Interactive Marketing, 2013, v. 27, n. 1, p. 36, doi. 10.1016/j.intmar.2012.06.001

By:

Jinsong Huang;
Song Su;
Liuning Zhou;
Xi Liu

Publication type:

Article

The Geometric Law of Annual Halving.

Published in:

Journal of Interactive Marketing, 2013, v. 27, n. 1, p. 28, doi. 10.1016/j.intmar.2012.08.001

By:

Malthouse, Edward C.;
Raman, Kalyan

Publication type:

Article

A Walk in Customers' Shoes: How Attentional Bias Modification Affects Ownership of Integrity-violating Social Media Posts.

Published in:

Journal of Interactive Marketing, 2013, v. 27, n. 1, p. 14, doi. 10.1016/j.intmar.2012.09.002

By:

van Laer, Tom;
de Ruyter, Ko;
Cox, David

Publication type:

Article

Organizational Learning and CRM Success: A Model for Linking Organizational Practices, Customer Data Quality, and Performance.

Published in:

Journal of Interactive Marketing, 2013, v. 27, n. 1, p. 1, doi. 10.1016/j.intmar.2012.05.001

By:

Peltier, James W.;
Zahay, Debra;
Lehmann, Donald R.

Publication type:

Article