Online Personal Branding: Processes, Challenges, and Implications.
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 37, doi. 10.1016/j.intmar.2010.09.002
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- Publication type:
- Article
Works matching IS 10949968 AND DT 2011 AND VI 25 AND IP 1
Results: 9
1
2
Improving Campaign Success Rate by Tailoring Donation Requests along the Donor Lifecycle.
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 51, doi. 10.1016/j.intmar.2010.09.001
- By:
- Publication type:
- Article
3
Strategic Herding Behavior in Peer-to-Peer Loan Auctions.
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 27, doi. 10.1016/j.intmar.2010.07.001
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- Publication type:
- Article
4
Rejoinder.
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 25, doi. 10.1016/j.intmar.2010.12.004
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- Publication type:
- Article
5
A Comment on "On Estimating Current-Customer Equity Using Company Summary Data.".
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 23, doi. 10.1016/j.intmar.2010.12.005
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- Publication type:
- Article
6
Customer Lifetime Value and Customer Equity Models Using Company-reported Summary Data.
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 20, doi. 10.1016/j.intmar.2010.12.003
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- Publication type:
- Article
7
Comment on "On Estimating Current-customer Equity Using Company Summary Data.".
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 18, doi. 10.1016/j.intmar.2010.12.001
- By:
- Publication type:
- Article
8
On Estimating Current-customer Equity Using Company Summary Data: Comment.
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 15, doi. 10.1016/j.intmar.2010.12.002
- By:
- Publication type:
- Article
9
On Estimating Current-Customer Equity Using Company Summary Data.
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 1, p. 1, doi. 10.1016/j.intmar.2010.06.001
- By:
- Publication type:
- Article