Prospects for Personalization on the Internet.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 130, doi. 10.1016/j.intmar.2009.02.001
- By:
- Publication type:
- Article
Works matching IS 10949968 AND DT 2009 AND VI 23 AND IP 2
Results: 10
1
2
Customer Lifetime Value: Empirical Generalizations and Some Conceptual Questions.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 157, doi. 10.1016/j.intmar.2009.02.005
- By:
- Publication type:
- Article
3
Personalization without Interrogation: Towards more Effective Interactions between Consumers and Feature-Based Recommendation Agents.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 138, doi. 10.1016/j.intmar.2009.02.009
- By:
- Publication type:
- Article
4
Reversing the Logic: The Path to Profitability through Relationship Marketing.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 147, doi. 10.1016/j.intmar.2009.02.003
- By:
- Publication type:
- Article
5
Information Privacy Research: Framework for Integrating Multiple Publics, Information Channels, and Responses.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 191, doi. 10.1016/j.intmar.2009.02.007
- By:
- Publication type:
- Article
6
Online Trust: State of the Art, New Frontiers, and Research Potential.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 179, doi. 10.1016/j.intmar.2009.03.001
- By:
- Publication type:
- Article
7
Customer-Based Valuation.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 169, doi. 10.1016/j.intmar.2009.02.006
- By:
- Publication type:
- Article
8
Mobile Marketing: A Synthesis and Prognosis.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 118, doi. 10.1016/j.intmar.2009.02.002
- By:
- Publication type:
- Article
9
New Communications Approaches in Marketing: Issues and Research Directions.
- Published in:
- Journal of Interactive Marketing, 2009, v. 23, n. 2, p. 108, doi. 10.1016/j.intmar.2009.02.004
- By:
- Publication type:
- Article
10
A Closer Look into the Future of Interactive Marketing.
- Published in:
- 2009
- By:
- Publication type:
- Editorial